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可口可乐要做服装?又一波“作妖鸡”?

跨界在时尚圈已经无孔不入了0b035f667eee96b5105b3b76fddb366d,2016年麦当劳与&#42&#42阿信自创的潮牌STAYREAL26d46004c9bdb33353975839fba10b67,将最代表性的大麦克与品牌灵魂小老鼠剪影混搭堆叠MDAwMDAwMDAwMHp9jZqElLXNjoqDq7KgjKyw27mi,为街头潮流带来一股新风味27c48482f516c8b98de6ea7d96be631f4ebe1121。但说到与时尚潮流跨界结合最极致的63236b26d64e9ff8432cbf1a59d276ab0b3ec510,实在就不得不提可口可乐了!2b7030c9687a97040a472fb42ebdff07788fa6c3

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前段时间ce0b260f492e674ca5c18835d5eaf322,Selena Gomez在Ins上po出的这张照片成为历史上点赞最多的照片IzU4N2RiZTQzNmU4ODE=,其中最令人瞩目的就是印有“The Way You Loved Me”的可口可乐瓶子了MDAwMDAwMDAwMHujjZqElLXNjoqDq7KgjGe9pbWi,这个“歌词瓶”ITU4N2RiZTQzNmViY2M=,早在2014年于中国首创的可口可乐“歌词瓶”为其在中国的销售量增加了10%MDAwMDAwMDAwMIijjZqElLXNjoqDq7KteKyxuK2i3bd6cb7f667125e23237dc85a401617198ff1bcb

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    Coca Cola x Doloc&Gabbana 2011 秋冬系列017f9473515b3419c9e1402c9ade707d78d68655

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可口可乐与意大利时装品牌Doloc&Gabbana联名MDAwMDAwMDAwMHqNjZqElLXNjoqDq7KgjZ2wy6Wi,可口可乐已经侵占我们味蕾一百多年IzU4N2RiZTQzNmVlZWE=,现在连我们的身上衣服也没有要放过的意思!b5f344f4a1156ea2fea95b499660c44c

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    明亮色彩的帽衫、毛衣搭配球鞋KjU4N2RiZTQzNmYwNzg=,显现率性街头感MDAwMDAwMDAwMH6Nn5mQqa3Qgnp_ZLF3iKy9oqGie583850c897bc065516c3fae579570fa

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    之后Coca Cola相继与Moschino 、 Joyrich等知名品牌合作cf52b6b2366a00906f0f092cd523b675eb961447,后来更发展自创品牌5b1e3186662bcb523387479872c72496,可见野心十足!MDAwMDAwMDAwMIF9jZqElLXNjoqDq7KdnmSxpb2i

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    Coca Cola x Joyrich 2015年秋冬系列2b59121d24185f78b44b402f869bdcf83fb323e1

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    Coca Cola自创系列MDAwMDAwMDAwMHmNjZqElLXNjoqDq7Kdome9zq2i

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可口可乐于2013~2014推出自创的秋冬系列9d0dc95806cf120d2b678140fdd3199813506ba3,涵盖了短袖Tee、卫衣、外套e42a6578bf03794062c2e943f6fabe228add98d1,以网眼布料及氯丁橡胶等未来感十足的材质呈现0f10d70da0eeac260e2e984e9f6a4ec4,以此展现品牌一贯的活力形象73dd99dfc41a8f68d2a01aa1c45f946c9e5301791d8017c77cd92b7e13c71f11

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    无袖牛仔衬衫上以具品牌精神的Logo拼接a92bcba8cfe7c238cd1739558e0783375aa400e9, Man感爆表!2eb964b8131b0c37592dc2f61a1bbee3

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    Coca Cola x KITH 2017新品e5cc6adcbc024a83cc3d95914deac716

纽约潮牌联名系列色彩可口可乐设计概念短袖棒球潮流826024ebbd9f51735926d0000a7e4d5494c7d930

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    将KITH标志与可口可乐商标的刺绣印章混拼在牛仔外套上IzU4N2RiZTQzNmZjZGY=,潮流感十足NTg3ZGJlNDM3MDkwMQ==5b14c2e7fa5510ba09c422745e9f3c2963897d36

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    卫衣印上了可口可乐的北极熊d14b9a964e11b8868ca15f9e14d0c76d113f1fda099cae0cafe2e1ee5aba2341d936d5b9

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随着新年即将到来d347519ae6fed5f3b8021dda8e5cc8e6ea68dab5,可口可乐所代表的红色显得喜气洋洋56dfe6b9e756685ccf0a6833fd3732d90d19834c,期待日后可口可乐能为潮流界带来更多惊奇!XjU4N2RiZTQzNmQ0NTQ=

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