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苹果 iPhone 发布会超全记录:iPhone X 技术颠覆,价格贵哭

以已故创始人命名的发布会场地MDAwMDAwMDAwMIF9js6Dqb3PgWh4nbFlgKqwy7Wi,以乔布斯原声开始的发布会展示MDAwMDAwMDAwMIF9js6Dqb3PgWh4nbFlgKuypcei,以 iPhone 10 周年为契机的开发缘由7a882b0b5b22926f2d35823499c03e338ce9c639,都给这次苹果发布会蒙上了怀旧的厚重感MDAwMDAwMDAwMHmNjs6Dqb3PgWh4nbJ6hGi8zqmib72d6a3c90afbabf8296ef20c0174328

而焕然一新的苹果总部IzVhMGZkM2FlM2I1MWU=,近年来革命最多的 iPhone 硬件XjVhMGZkM2FlM2I2ODk=,以及堪称颠覆式的交互流程MDAwMDAwMDAwMHqjjs6Dqb3PgWh4nbFlgGW9tcui,也给这次苹果发布会洒满了创新的光亮度JTVhMGZkM2FlNGNjMjU=a1651b1596af58902b7edceb51589bb6

MDAwMDAwMDAwMIijjs6Dqb3PgWh4nbGtiKy9paWi

三分钟看完苹果发布会KjVhMGZkM2FlMzQ1MjA=

在这个科技与人文的路口MDAwMDAwMDAwMHmNjs6Dqb3PgWh4nbFlgGexpa2i,在这个历史与未来的交点fc3b25a02230ddaf08ad17b99bdda9ec,全世界都在等着苹果的答案:iPhone X686f43ec2406134c2fa5e77956771cf4JjVhMGZkM2FlMzQ2N2E=

搜索微信公众号爱范儿(微信号:ifanr)76db3180bb5a8ab40f15f00ae21f8895,后台回复关键词「11NWEwZmQzYWUzYmQ3Zg==,获取最新 iPhone 泄露壁纸JjVhMGZkM2FlNGNlYjE=e647f3eb5e6d23aa7fc15a495cdef1a67dcdf4a8

4ca6603e52d6c2e90e3c2517f7c498b6

iPhone X 的七种武器52c4973a2007a99bf1e683d8a4cbf7d0,个个都是未来几年的潮流

“The Future of Smart Phone(智能手机的未来)”QDVhMGZkM2FlM2MwNWI=,这是发布会上苹果对 iPhone X 的注解e48788fa908338b4c3ab64e687d5f935,在这个新 iPhone 哪怕换个颜色都会让其他厂家抄上一年的行业里MDAwMDAwMDAwMIF9js6Dqb3PgWh4nbFlhKywpaWi,iPhone X 的七大创新MDAwMDAwMDAwMIF9js6Dqb3PgWh4nbFlhK2x28ei,堪比古龙笔下的七种武器6d7343e7da02d13083083ed7ab220f5ba02718dd71628dcacd739649cbd0a09a

异形全面屏:传言已久的“刘海”之下IzVhMGZkM2FlM2M1Yzc=,掩盖不住的是 iPhone X 的炫彩屏幕68bc9b9284a6b4e09e0777557589c6e6。除去屏幕上方的一众传感器区域之外985cea5ba2577448d970d26ccd60439361054dae,整机正面的所有区域都是屏幕940ff2b33955bc2af2be366d78f201f6b60ab347MDAwMDAwMDAwMIijjs6Dqb3PgWh4nbGtiZu9pbmi

MDAwMDAwMDAwMHmNjs6Dqb3PgWh4nbGtiZ2wy62i

这是 iPhone 身上首次出现 OLED 屏幕XjVhMGZkM2FlM2M4OGI=,苹果表示这块屏幕在保留 OLED 屏幕优势的基础上MDAwMDAwMDAwMHmNjs6Dqb3PgWh4nbFlhGe9pbGi,进一步消除了其劣势JDVhMGZkM2FlM2NiNDE=,并称之为“超视网膜显示屏”NWEwZmQzYWUzY2NjNQ==,屏幕素质极其出色JTVhMGZkM2FlM2NkZmQ=,5.8 英寸、HDR 显示、2436 x 1125 像素分辨率、458 ppi、1000000:1 对比度、原彩显示技术等3defa70323ed4b68b1df5157a36efdb7c3e1aedb,在 iPhone 本已出彩的屏幕历史上也做到了最佳ITVhMGZkM2FlNGQ0MjE=XjVhMGZkM2FlMzRlNTk=

4b419d706042c2398bfde6ce9daff302843dce52

屏幕均匀地镶嵌在机身当中26e0903250175c0aa3ec1f1c96dfeaa0002474cc,前后有弧度的玻璃面板ae99e2c1f5f6238b64bddbdb4d61661a15395f13,加上四周的不锈钢边框1bd31f53fb7f7dfed967f36b01e7aa852fbf26fd,构成了 iPhone 历史上最为流光溢彩的机身造型MDAwMDAwMDAwMH6Qfd2Qz7TejY2HYb53iGewsqGia19d85b90df88def8ef23c1bd3b71c79

MDAwMDAwMDAwMHqjjs6Dqb3PgWh4nbGtjKq9zr2i

全新交互操作:iPhone X 极窄的正面边框已不允许放下任何传统的物理按钮0b2d15b54d1e9da8c6e770d153ae76b22b313168,苹果既没有采用之前传闻的虚拟 Home 键KjVhMGZkM2FlM2Q2MTU=,也没有使用侧面按键来替代 Home 键JTVhMGZkM2FlM2Q3NzI=,原有 Home 键操作由触摸完成NWEwZmQzYWUzZDkwMQ==,由下边缘向上滑动则相当于单击 HomeMDAwMDAwMDAwMIijjs6Dqb3PgWh4nbFliGixqLGi,按住继续上滑则进入多任务界面MDAwMDAwMDAwMHmNjs6Dqb3PgWh4nbJ6iGS9pbGiMDAwMDAwMDAwMIijjs6Dqb3PgWh4nbGtjKywy8ei

ITVhMGZkM2FlMzU0NDk=

这套操作系统并不算苹果首创QDVhMGZkM2FlM2RiYTc=,早在 iOS 5 越狱时期的 Zephyr 插件就已经实现了这套操作逻辑JTVhMGZkM2FlM2RkMGI=,但是在 iPhone X 的硬件上才算是真正相得益彰e98f87a4600003338ea495905801a85108037b67MDAwMDAwMDAwMIijjs6Dqb3PgWh4nbGtjGOyqLWi

在短暂的演示过程中a53878e83e4b0f670432f4edd3d21b89,我们也看到了系统和应用对 iPhone X 屏幕的适配情况XjVhMGZkM2FlM2RmZjA=,可以看到系统的内置 app 都尽可能地利用到了全面屏上方的两个区域MDAwMDAwMDAwMHqjjs6Dqb3PgWh4nbFljKqwk62i,而在观赏照片、视频时也会全屏显示MDAwMDAwMDAwMHp9js6Dqb3PgWh4nbFljKu8uLGi,只是中间的“刘海”会遮挡部分内容9d7af17d535b1acc9bb34fba4ba441f5e27b362eMDAwMDAwMDAwMH6Qfd2Qz7TejY2Hq7KHjZ-ysqGi

bee26bd5395b2c4a0b77f2dd886b9968

Face ID:与 Home 键一起说再见的MDAwMDAwMDAwMHp9js6Dqb3PgWh4nbFljK2wpami,还有从 5S 时代装备9c28cf8572d290cabc2d8380eccceb27,并已经成为深入烙印当代手机使用习惯的 Touch IDMDAwMDAwMDAwMHp9js6Dqb3PgWh4nbFljGS9paWi,苹果并没有使用尚不成熟的屏幕下指纹JDVhMGZkM2FlM2U4NGE=,也没有绞尽脑汁在其他地方硬塞入一颗 Home 键1c88a4ef83571b65bae0952ca6ab7f55c8530488ITVhMGZkM2FlMzU5ODk=

MDAwMDAwMDAwMHqNjs6Dqb3PgWh4nbGtjGi9paWi

相对应的XjVhMGZkM2FlM2U5OTY=,苹果推出了面容 ID(Face ID)技术JjVhMGZkM2FlM2VhZjg=,与当前微软、三星采用的虹膜解锁方案不同QDVhMGZkM2FlM2VjNTU=,苹果通过屏幕上方的原深感摄像头来投射超过 30000 个肉眼不可见的光点到你脸上QDVhMGZkM2FlM2VkY2U=,绘制出一个专属于你面部的深度图8ba1774543b0830ed655e9ae86027d6e,而当解锁的时候26733b88f410d2b59edb4a8235464878,通过红外线扫描进行比对de26e080a4f05d8002b74a3dd71b42b6NWEwZmQzYWUzNWM1MQ==

KjVhMGZkM2FlMzVkYmI=

苹果对大家关注的问题一一作了回应7e3bb2b92d1c6d8380609104224787616e0da497,这套系统的准确度高于 Touch ID、照片、面具乃至双胞胎都不能浑水摸鱼dfb505f4e395aad0818490c54cd39140,另外加入了注意力检测机制ITVhMGZkM2FlM2Y0OTg=,如果机主并没有准确对着机器观看MDAwMDAwMDAwMHp9js6Dqb3PgWh4nbFlkGO9tami,也不能解锁7a2f5448b0b683eeaf623a0f671616e77a4a3adf。同时0ccfd6ebe3f7a6dd9eb2cf4fd14b5157,戴眼镜、换发型、换衣服、留胡子等常见情况也不会影响面容 ID 的判断ITVhMGZkM2FlNGRlZTU=KjVhMGZkM2FlMzVmMGI=

面容 ID 支持 Apple Pay 和当前所有支持 Touch ID 的第三方 appKjVhMGZkM2FlM2Y4YTE=,因为硬件的限制5390edefbc7acb0778289af6bf76d299649ab74d,只有 iPhone X 可以使用f647872cbc4f145e86d853ef954ae976,但在发布会现场的第一次解锁就出现了短暂的不能识别MDAwMDAwMDAwMIijjs6Dqb3PgWh4nbFlkZyx27mi,场面一度十分尴尬NWEwZmQzYWUzZmRlNw==,所以具体效果如何还有待真机上手2f08f99a62bd868c9fef7e6dd27726635afbb7e5MDAwMDAwMDAwMIijjs6Dqb3PgWh4nbGtjaCxtbGi

但事实上57f0e6cd159b9891fd6e279236fabc18,iPhone X 的技术颠覆之处MDAwMDAwMDAwMH6Qfd2Qz7TejY2Hq76gkGiyoqGi,不在于全面屏MDAwMDAwMDAwMHp9js6Dqb3PgWh4nbJ3eKq9uKmi,而在于那块看起来槽点满满的“刘海”MDAwMDAwMDAwMIijjs6Dqb3PgWh4nbJ3eKyyqLGi,这块刘海的背后7e3d463246ab637cdb382b72767316da,是集成度超高的传感器和摄像头1201ca0fd5eb7d67f70b8a9776314451,这些组件成就了 Face ID 革命性的技术成果44567eb8eae2b3972b81fcf2850f88e769dccb03JTVhMGZkM2FlMzYxODY=

动话表情:通过 iPhone X 独有的原深感摄像头MDAwMDAwMDAwMHqjjs6Dqb3PgWh4nbJ3eGW8y8ei,可以对面部肌肉进行实时捕捉3d4c99ec734509bbf3c9b86011053e7d,再通过 12 种精心设计的玩偶d5fdeaaad7ef19a0fa5e69f56d38b397f8b7c804,录制自己的语音短信2844ee1cbce3dcba16accb2f6a248422,并通过 iMessage 发给朋友KjVhMGZkM2FlNGUyZDI=a3d31626de3825df0f99fbf8d683d70c309c5b15

MDAwMDAwMDAwMHujjs6Dqb3PgWh4nbGtkK2w27mi

由于这个功能只有 iPhone X 独占MDAwMDAwMDAwMH6Qfd2Qz7TejY2HYbF6hKuysqGi,再加上国内 iMessage 较低的使用率QDVhMGZkM2FlNDBlYTk=,相信它在国内出现的几率并不高4767500855183264d8c3e7119ab133c8MDAwMDAwMDAwMHmzjs6Dqb3PgWh4nbGtkGOypcei

无线充电:一个好消息MDAwMDAwMDAwMIF9js6Dqb3PgWh4nbJ3eZ-9y7Gi,iPhone X 支持无线充电了MDAwMDAwMDAwMHqjjs6Dqb3PgWh4nbJ3fKqxuKmi,一个坏消息QDVhMGZkM2FlNDEyYTc=,iPhone X 并不支持远距离无线充电8cbb9435333fc2c3468ab52fe0ebef4c。iPhone X 终于加入了快充标准MDAwMDAwMDAwMIF9js6Dqb3PgWh4nbJ3fKy9y6Wi,半个小时就能充满 50% 的电能MDAwMDAwMDAwMIF9js6Dqb3PgWh4nbJ6jGS8tb2iMDAwMDAwMDAwMIijjs6Dqb3PgWh4nbGtkGS9qLGi

JTVhMGZkM2FlMzY4NWE=

对于拥有 iPhone+AirPods+Apple Watch 的苹果移动全家桶用户JTVhMGZkM2FlNDE1NWQ=,苹果还拿出了一个长得很像全家桶的充电板XjVhMGZkM2FlNDE2ZDE=,叫做 AirPowerMDAwMDAwMDAwMHqjjs6Dqb3PgWh4nbJ3fGaw26mi,可以同时为这三种设备充电755b74f5202e61a15a6cc499fb1577164c197616340e191138fdaa29c7a297c1e2726466

bdf986d1be847d8c6ce4fcc30c740b8c1fc379b1

然而6c7420fc19f9f7631d223c8ed409b21c,要求你的 AirPods 必须是刚发布的新版MDAwMDAwMDAwMHmNjs6Dqb3PgWh4nbJ3fGi9pami,Watch 也得是 Series 3ae638147dc17f9b8338125213297063a6dafefc1,这就把非土豪用户拒之门外ITVhMGZkM2FlNDFkOWI=,同时这块充电板想买你也买不到da1c49a848020ce4547858b62e4ee22e5be96ece,还得等到明年MDAwMDAwMDAwMHujjs6Dqb3PgWh4nbJ6jGexy72i8de7e08716425d9ddec265d6ae288f03e3fc9abc

摄像提升:虽然在很多摄影评测机构的评分中fe0b6cb71d59df101322c7e277edce4d2138bf62,iPhone 已经常掉出榜首位置6940208beaf64dc2a3c4710271685d5a,但 iPhone 是很好的相机+iPhone 是最常见的相机的观点早已深入人心MDAwMDAwMDAwMIF9js6Dqb3PgWh4nbJ3gKu9zrGi,iPhone X 作为旗舰MDAwMDAwMDAwMHqjjs6Dqb3PgWh4nbJ3gK2x28ui,带来了最好的拍照效果cb18b536adf29f351d1eec1e96c07bf0MDAwMDAwMDAwMIF9js6Dqb3PgWh4nbGtkZ28tcui

7b843029f83876299f72f018adf6cd2a99213127

iPhone X 依然是双摄组合IzVhMGZkM2FlNDI1Yjc=,两个镜头一个负责标准焦距dbd5a1c4ebfcb880adb28d24768bc83d,一个负责长焦MDAwMDAwMDAwMHqNjs6Dqb3PgWh4nbJ3gGaw28-i,除了换用更好的 1200 万像素的感光元件和光圈更大的摄像头之外MDAwMDAwMDAwMHmNjs6Dqb3PgWh4nbJ3gGe8y8-i,iPhone X 的长焦模组也加入了光学防抖和变焦JTVhMGZkM2FlNGViZjI=64b847b33eff4ae1508e1dbe62973499ae70cbdb

深度感应摄像头同样发挥作用IzVhMGZkM2FlNDJiMGE=,在自拍人像时会提供更好的光影效果JTVhMGZkM2FlNGVkMzc=ITVhMGZkM2FlMzcxOWY=

KjVhMGZkM2FlMzcyZjg=

神经网络引擎:作为每次发布会的送分题9734c67dba059065761072ee3201fb96f7245ff9,iPhone X 的 A11 芯片相对前作又有了绝对性的提升cd9138b559eaad38f996021e3e21a8ac,制程工艺仍然是目前业界最先进的 10nm 的水平d222e5fef37e317fc61d89a0319136daec71e51d,A11 采用了 4 个能效核心+2 个性能核心的搭配组合NWEwZmQzYWU0MzA2Yg==,其中能效核心相对 A10 提升 70%NWEwZmQzYWU0MzFjZg==,性能核心提升 25%的性能XjVhMGZkM2FlNGVlODQ=QDVhMGZkM2FlMzc0NjM=

MDAwMDAwMDAwMHqNjs6Dqb3PgWh4nbGtmmO8262i

容易被忽略的是“仿生”这个后缀NWEwZmQzYWU0MzM0ZQ==,A11 还单独拥有一个每秒运算次数最高可达 6000 亿次的神经网络引擎MDAwMDAwMDAwMIijjs6Dqb3PgWh4nbJ3hK2ytcei,在当前它可以担负起为面容 ID 提供快速分析的性能支撑QDVhMGZkM2FlNDM2MzU=,而后期则将体现出其在神经网络和深度学习方面的优势JjVhMGZkM2FlNDM3NzE=,在人工智能等应用中发挥巨大作用ITVhMGZkM2FlNGVmZTA=MDAwMDAwMDAwMHqNjs6Dqb3PgWh4nbGtmmWwpc-i

ccd151d96d1e1659bad0b629944b9086

(iPhone X 上手)a85292f72a04c12dae2cabce91425447

古龙的《七种武器》MDAwMDAwMDAwMH6Qfd2Qz7TejY2HYbGtm529oqGi,在各个侠客手中尚且横扫千军JjVhMGZkM2FlNDNhMjE=,如今在一绝世高手上一同使出KjVhMGZkM2FlNDNiN2U=,锐气无人可挡MDAwMDAwMDAwMIijjs6Dqb3PgWh4nbJ3hZy8272i,光芒四向而知f8a6698e25a568638f879e3ed1e3996d9b95945fc41a9446d6fcbfe371890957a8b94648

iPhone、Apple Watch、Apple TV 的一小步a074632de07ee12d74add23c47b83787,同类产品的一大步

iPhone 6s、iPhone 7 的发布会也曾让人手舞足蹈59d18354c03a5c81809d50083dc8f599,而如今同档次的产品发布却显得“微不足道”a2d00e77b66c167b934b90aaa0cc0756。在这次发布会上b233c6f9d937c279c3fc3bf7e26785f8,iPhone 8/8 Plus、Apple Watch Series 3、Apple TV 4K 的发布4eb941b8348a8b38fe408e0d072846b4,虽然波澜不惊5572b5b05f8784db1be227220ff5a93cc607d9c4,却都在主流市场为苹果构筑起坚固的护城河MDAwMDAwMDAwMHqNjs6Dqb3PgWh4nbJ6kKy9uL2ibd0bfb7fd5c6c215b5f0cc0cd71c47d1

MDAwMDAwMDAwMHmNjs6Dqb3PgWh4nbGtm52828ui

iPhone 8/8 Plus 除了名字上抢了一点风头之外MDAwMDAwMDAwMHqNjs6Dqb3PgWh4nbJ3iK29zrmi,一切都是之前 iPhone 产品的“自然”升级版MDAwMDAwMDAwMHmNjs6Dqb3PgWh4nbJ3iGSxzrmi,然而 A11 芯片、前后玻璃面板、无线充电等技术的保留JDVhMGZkM2FlNDQ3ZDc=,让这两款机器成为 iPhone X 颜值之外的完美高性能替代之选06195a93f825e6abdafbc721d6c65a9ef025010b37874602c255d4c4ca97a048a82d1689

MDAwMDAwMDAwMH6Qfd2Qz7TejY2Hq7JlkZuxoqGi

ITVhMGZkM2FlMzgyMmI=

accaf29f9ec365fa4451a751adaab927978d4050

MDAwMDAwMDAwMHmNjs6Dqb3PgWh4nbGtnq29tbGi

ITVhMGZkM2FlMzg2NDc=

需要着重强调的是e22acfc1bbd248c34b4a771fff8d3623,AR 功能的加入让 iPhone 充满了未来感JjVhMGZkM2FlNGY2YWY=XjVhMGZkM2FlMzg3OTI=

5a6c4d5abae94ed25c383b95bb47ee849ded1355

(iPhone 8 上手)7b72ca65f9f6c41fe045a671188de824dfccca7b

苹果称MDAwMDAwMDAwMHmzjs6Dqb3PgWh4nbJ3iGiypami,iPhone 8 系列是第一款专为增强现实设计的手机MDAwMDAwMDAwMHqjjs6Dqb3PgWh4nbJ3iZu9qK2i,摄像头可以针对 AR 校准IzVhMGZkM2FlNDRkMWM=,手机内置的陀螺仪和加速度计则可以更好的运动追踪e67a7c6409e7ae57ee4a867195604e2761d9a6fe。而性能强劲的 A11 芯片则提供了强大的计算能力和图形能力1ea42837b109bb9d7f0f530a8f7f4469,让 AR 告别此前各种粗糙简陋的小演示MDAwMDAwMDAwMHqjjs6Dqb3PgWh4nbJ3iZ-9pb2i,在三款新 iPhone 上38deeb72d42bc5a6acfb37adbbf97775,AR 应用和游戏JjVhMGZkM2FlNDUyNWQ=,能够在手机中构建虚实相映的世界0951849ca99b853cf95fbd2b622d90e6591b3c07,也能以假乱真MDAwMDAwMDAwMHp9js6Dqb3PgWh4nbJ6kGewk7mi。我们有理由相信MDAwMDAwMDAwMHmNjs6Dqb3PgWh4nbJ3jGOwtbWi,苹果手机上的 AR 应用和游戏KjVhMGZkM2FlNDU2N2Q=,将会是 AR 普及开来的一个突破口d45ec96bae9f10bd5ed8ccc78cebf22921d4feb39a128164d1ca4714bcf427c8ab470193

MDAwMDAwMDAwMHqjjs6Dqb3PgWh4nbGtn5y8y6mi

Apple Watch Series 3 迅速地接过了 Series 2 的班MDAwMDAwMDAwMH6Qfd2Qz7TejY2HYbKHkZ-yoqGi,在外观没有变化的情况下8a27902ea743191c1abe7c5edb95a837,增加了使用蜂窝网络通话的功能JjVhMGZkM2FlNDVhODk=,这样在运动、旅行等特殊应用时刻MDAwMDAwMDAwMHqNjs6Dqb3PgWh4nbJ3jZu9pami,就可以使用一块手表单独的进行工作了b9a94dd9eeed0588918da783a0d92848。除此之外aafa81a4bf48c4fe891e6034a044ff41faa8175c,新款 Apple Watch 更多的是软件层面的更新88aa566836c947b4830613dad4dde0ae,对心率观察的更深刻理解NWEwZmQzYWU0NjA1MQ==,让 Apple Watch 在运动和医疗领域能做的更多b3e3293767b3d87a178f31f7a1e3c3b27fda88abMDAwMDAwMDAwMHujjs6Dqb3PgWh4nbGtn56wqLGi

a88f206236f995f99247e2f9dfec522832a0c5ae

481ca1cdc9f46e22de8d607627151bc8571b1a9a

MDAwMDAwMDAwMHujjs6Dqb3PgWh4nbGtoquwtcui

5868b972be2ae9285331f8be92f39ab2

惊喜也有两个fe754e99ec7c5636db1469aa2f8616b4,一是苹果表现出了对手表行业生命周期的充分尊重20502cead63b721105338765cd6b6b8c,Apple Watch 第一代还继续得到支持并继续出售MDAwMDAwMDAwMHqNjs6Dqb3PgWh4nbJ3kK2xy8-i,另一个是 Apple Watch Series 3 首发就会支持中国联通网络MDAwMDAwMDAwMH6Qfd2Qz7TejY2HYbKdjKqwyKGi,并很快扩展到支持各大运营商ef8cf2f667710d88262965333bd9f8771c4e8663d20c2613c916af509dac1d661064fc317af7a3ee

f0446ad427f096456ec7a1b95ab83cf507550416

Apple TV 例行升级到了 4Kfab3030e99832ed40665ba5731a59c3d8eab0d2a,CPU 提升 2 倍、GPU 提升 4 倍JjVhMGZkM2FlNDY4ZGQ=,一切都是为了更好的应对高分辨率下的系统负荷38fd8b1b59f9a957d5143227ec36c460,作为苹果理想中的媒体中心+智能家居中心MDAwMDAwMDAwMHqjjs6Dqb3PgWh4nbJ3kZuxk6mi,我们只希望一直未能进入中国大陆市场的 Apple TV 能够早日入驻大家的客厅MDAwMDAwMDAwMH6Qfd2Qz7TejY2HYb6gkGe9sqGib1e46153bb5472a1ca23104a797fa1a9

售价面前的不从容3a560312a5aa006caaec986c8df0fb04d04462e7,倒映着苹果布局的从容

容我赘言5c41a3cde25feea3381660079db0d512,iPhone X 具备了苹果产品在国内疯抢的全部要素:10 周年纪念机、当季新款、全新外观、全面屏超高的辨识度以及全新交互的新鲜度fcde99d22db2ff7f9b88941a40c82a302ebde072,都撩拨着几乎所有男女老少的神经739def6eac4b3bf65e8526d498a7d75841bcbca7eb56e2a54dc18e5650fbf38e1a711393f932ae64

2ae53014d93af2f1adefac70810621eb

而颠覆式的设计加上各种新颖的元器件JTVhMGZkM2FlNDcwZTM=,注定了这款史上最复杂的 iPhone 的产能空前紧张MDAwMDAwMDAwMHp9js6Dqb3PgWh4nbJ3mquwzrGi,目前有消息称 iPhone X 的产能只能稳定在一日万台的水平1d3be226a6e0a1753c2620000075e9127f194b71,即便苹果将 iPhone X 的预约时间推迟到了 10 月 27 日43ae04bf5846fbc6cde76cd853bea5a4,并在 11 月 3 日才开始发售e5a038b79afa6a14d156c7080280bfed,但估计届时现货也就百万余台MDAwMDAwMDAwMHp9js6Dqb3PgWh4nbKHeKywzqmib315f26cc7c6a72528bb1b712afb1718794faa03

629cfcbb376218c0a0d13791feca7f4e

面对全世界翘首以盼的买主10cf39572938b179f812cfa11c306c75,这点货相信很快就会被抢完4c01c783890688a52f72ce2a50368f89,再加上黄牛的实力介入JjVhMGZkM2FlNDdhMWQ=,相信一定会出现一机难求的局面IzVhMGZkM2FlNDdiNjg=,所以MDAwMDAwMDAwMH6Qfd2Qz7TejY2HYbJlgZ2xoqGi,各位想拿到机器不仅完全要靠运气JjVhMGZkM2FlNDdlNDk=,想找朋友代抢的念头也可以早点打消了IzVhMGZkM2FlNTA0NmU=94656fdb76a2a74d77abd39bedc0899bd85558fa

JTVhMGZkM2FlMzllZjc=

忘了说a9f8d46ccb587547c14b7ff1639827a94261dcaa,iPhone X 再一次36fa5a071fe8469be4a8cb13841a69be43db982e,并且大踏步地提升了 iPhone 本已高企的售价ed900d3dae411c3b5ededc1daeec6e8181bb7618,64GB 版 8388 元XjVhMGZkM2FlNDgzYzM=,256GB 版 9688 元JjVhMGZkM2FlNDg1MWI=,相信初期市场现货的价格会轻易高出 50%MDAwMDAwMDAwMHp9js6Dqb3PgWh4nbJ3nmSxy62i,想要第一批用上 iPhone X716fbeedceac4071da667f4d6d71fca6,要么有运气和网速5e3467f1f2cffed61ceb665e480bdaef6e07aac6,要么得有钱a2f76b289b7d7b102ef8ebc79519293dMDAwMDAwMDAwMHqjjs6Dqb3PgWh4nbGto6Cwk7Gi

而当把选择的眼光放宽到其它产品的时候JTVhMGZkM2FlNDhhNzA=,你会惊讶地发现此次发布会之后苹果产品线布局之宽广a32fa5edb36551688096e2210dbfd216,几乎所有的产品线都保留了上一代产品作为补充MDAwMDAwMDAwMIF9js6Dqb3PgWh4nbJ3n5y9y8-i,以 iPhone 为例MDAwMDAwMDAwMH6Qfd2Qz7TejY2HYbN6iGSyoqGi,当前同步在售的系列就有 SE、6S、7、8、X 五大家族00e2c39ccf7a43af0155e33aea021fd0,苹果用成熟产品满足一般消费者的需求7abb5a4a4eda2c861f7ecffd6b4ec5fd,在主流市场对竞争对手保持高压MDAwMDAwMDAwMHujjs6Dqb3PgWh4nbJ3oquxtbmi,而在高端的新产品身上0470654080793feb1c3fd85d61d495e570ffcd99,苹果的布局已经超过了产品本身的层次MDAwMDAwMDAwMHp9js6Dqb3PgWh4nbKHeGWwy7Gi5e1038c699cbf3ebd19d79c27a4c2829

ea559605e8ab7c173fbf600ad83258de40b31013

苹果更新产品的逻辑逐渐显现出三个层次的趋势:一是每当有断代式的技术创新时JTVhMGZkM2FlNDk1M2Y=,果断使用KjVhMGZkM2FlNDk2OTg=,实现跨越性优势;二是对于成熟技术3849c697fa74e8a8277b5c8660934942f2bf2a70,稳步采用JDVhMGZkM2FlNDk5MmE=,保证小换代能解决痛点;三是在发布会上猛地提出的听不懂的内容24bad8cae4f48800d8f8311824ac8d0d,才是苹果真正的诉求所在NWEwZmQzYWU1MDg4Mw==QDVhMGZkM2FlM2E0ODk=

比如借助 WWDC17 上发布的 ARKitXjVhMGZkM2FlNDljMGQ=,在当前强劲硬件的辅助下4923aa862038646cc64466c452b36eb4a5934378,将成为 AR 技术应用的重要开发基础MDAwMDAwMDAwMHujjs6Dqb3PgWh4nbJ3o568uLWi,甚至为未来向 AR 眼镜的产品形态转变做好基础MDAwMDAwMDAwMHqNjs6Dqb3PgWh4nbKHeGe9paWi。而这次 A11 芯片中的神经网络学习引擎MDAwMDAwMDAwMHmNjs6Dqb3PgWh4nbJ3o5-9y8ei,会通过对算法的高效支持39291130cf5d9a6bed3b0a5406891599,成为手机 AI 应用的有力尝试9a25f462a18b044f46f894efb417b40d。iOS 平台的海量用户和过人的开发者基础JDVhMGZkM2FlNGEyYWI=,将让苹果在算法和数据两方面取得领先8192a6b8448e76dd103217f55c31a562a73cf8f6,对于当下企业发展言必称的 AR 和 AIMDAwMDAwMDAwMHp9js6Dqb3PgWh4nbJ6fGOxtbWi,苹果的脚步要比想象的快得多IzVhMGZkM2FlNTBjNjM=JDVhMGZkM2FlM2E1ZjQ=

JjVhMGZkM2FlM2E3Njk=

即便仅谈手机产业JjVhMGZkM2FlNGE2YWY=,iPhone X 的出现也有一种老师讲课不小心一学期讲了三年课程的感觉e95ef470cb422e37dd605331d66af1c52e6ca1bc,iPhone 创新的恐怖之处在于XjVhMGZkM2FlNGE5MzY=,iPhone 对于核心工艺和技术的供应链有着极强的控制力MDAwMDAwMDAwMIF9js6Dqb3PgWh4nbJ6fGixk72i,能在事实上形成一段时间的技术独占7ed950c540a548cc2f7e4e94c390a581638580f5,而 iPhone 创新有着极高的感知度772e09e1e879b256d055b8f60c05cc16,不仅是一种技术实力体现312834874f31d3299e3f07a2aa32e1193ba47b0b,更能形成使用体验上有个性有格调的风潮MDAwMDAwMDAwMHp9js6Dqb3PgWh4nbKHeZ28uLWi。对竞品厂商来说KjVhMGZkM2FlNGIwMGQ=,不能不跟进KjVhMGZkM2FlNGIxNTE=,跟进了却可能发现核心技术买不到KjVhMGZkM2FlNTBlZjU=JDVhMGZkM2FlM2E4ZDQ=

此次 iPhone X 的技术创新198dda0d4f9815978dd18be20d9c96f2dfc84341,比我们想象的要来的丰富得多19fb4aac3f7c4db0b112a1e8a10e9868,而智能手机在近几年的瓶颈期之后JDVhMGZkM2FlNGI1NTQ=,又一次的形态转变不仅是因为全面屏IzVhMGZkM2FlNGI2YzU=,也更因为此次发布会而变得激进起来ffe6ebc8a1712c1a0336895c2419cb33fbff8cc3,相关技术将被各种厂家以何种形式何种速度进行普及JDVhMGZkM2FlNGI5NzI=,将成为接下来一年时间智能手机的看点01676406c8eabb2153abf6b068398549e5a2c7f94503f4dba8229db2d411eb88

ff14597c51218b6eb609a6f38afba8672f13aaab

在发布会伊始MDAwMDAwMDAwMH6Qfd2Qz7TejY2HYb2do56wyKGi,蒂姆·库克深情地讲到:我们深情怀念乔布斯NWEwZmQzYWU0YmMzMQ==,他的精神给我们带来的不仅仅是产品f3caa0d4b231927c9a8d8fe974f81b3a,更是苹果本身6cb00dda5a4cd22b894a937d6a11c4dd。而这场发布会的总结之时MDAwMDAwMDAwMHmzjs6Dqb3PgWh4nbJ6gZ69qK2i,这句话仍然在我脑中回荡XjVhMGZkM2FlNGMwMzc=,这场发布会e29476fe2bb96a94efc0b9a6c31e8d6a,闪耀的产品背后MDAwMDAwMDAwMHujjs6Dqb3PgWh4nbJ6hKu9tami,是整个苹果的精神气质MDAwMDAwMDAwMIijjs6Dqb3PgWh4nbJ6hK2wy8ui,熠熠发光dd6d92f8de8f0db273f66851abc917e88fa624ee6246802663b13fca7c720ea887d907d8aade332b

这些年XjVhMGZkM2FlNGM1NjY=,你为苹果卖了几个肾?搜索微信公众号爱范儿(微信号:ifanr)MDAwMDAwMDAwMHqNjs6Dqb3PgWh4nbJ6hGS8uL2i,点击菜单栏「苹果账单8976a7866e84f2c0570e64a7455c8192400aca40,看自己这些年买苹果产品花了多少钱6f100c68ac5057e84742e82d28cf0585,意味着什么JDVhMGZkM2FlNTE0MzE=MDAwMDAwMDAwMHujjs6Dqb3PgWh4nbFlfZ6xzqmi

KjVhMGZkM2FlM2FmYjI=

 

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