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宜家创始人去世,终年91岁!17岁创立宜家,如今身家437亿美元,却一生勤俭!

ef43f129ad0e3383a7e036e86d96234a

d123523cfcd671985df97b4dc709d2e7

9ac316cd5dc05a5337eb31d6384f359cfaa11db9

NWIwNWU3ODg2N2Y3ZQ==

IzViMDVlNzg4NjgwZmI=

当地时间 1 月 27 日IzViMDVlNzg4NjgyODQ=

宜家家居创始人英格瓦·坎普拉德c4d3029ffe9e6c095412f6fcbdb20f896ffd9eb1

在瑞典家中逝世ITViMDVlNzg4N2YxYmI=,享年 91 岁MDAwMDAwMDAwMHp9js-DprnQgrCZZbKdnmOxy6mi

62280ae44995aaf344215e3e80ec9a3c0d4e48ca

1e05085427423c06efc827caf4ab4c0b90fc42ee

NWIwNWU3ODg2OGEwYw==

MDAwMDAwMDAwMHmNjs-DprnQgrCZZbKdn5uxuL2i

当天fa75f034a7848e471b2778f10f6ad92f,全球各大宜家旗舰店纷纷降半旗IzViMDVlNzg4NjhkMDE=

以示悼念…0a97edaae0e5d312133fbd0b4c97de13

JjViMDVlNzg4NjhmZjI=

c4ae7b542d666e0c20c475d9bbab3e30

e55a4a1057d72d98b6b960762d03e595

QDViMDVlNzg4Njk0ODc=

ad6b74846b3fdf51c943937a6e2f738aeaa2d394

d0fc8bd3bf8c09b889f5d6ad8f3501c8f788f362

dc9dea911d338f937430ba56937f9300

MDAwMDAwMDAwMHmNjs-DprnQgrCZZbKdomiyqLmi

宜家集团的声明中称他为:273aee483124b99769f3be95c1a4e7aa957809a8

“Kamprad先生MDAwMDAwMDAwMIF9js-DprnQgrCZZbKdo528taWi

是20世纪最伟大的企业家之一ae7c455c28f532a599e4ad1de411fe7d9809385e。”b4b0c1f99aa4e823d149f5272f9459c159335a5e

20c86e24b45acf42e18fa4a339ac7593

KjViMDVlNzg4NmEyNGM=

1a3b10b5342c3ad9f153d07de7a55000

KjViMDVlNzg4NmE1NWE=

5岁开始“经商”014bd492f45ce89d3c474595504a2dcb

17岁创立宜家KjViMDVlNzg4NmE4NzU=

25岁赚到第一个100万NWIwNWU3ODg2YTlmZg==

78岁个人净资产达185亿美元529de905d244e69d0b10a68cc6a9765f

86岁依然忙碌MDAwMDAwMDAwMHp9js-DprnQgrCZZbKgfZy9pcei

曾调侃自己:“忙得没时间死”5ac6b0ed4e5cd6114b338efa1e5547d9bbea033b

902a86b32e6d2c64b3ab152c5a4b5f635f99fec9

abb0c4db1a433a1387aa555d2378223f

JDViMDVlNzg4NmIzMDI=

在他执掌宜家70余年里c42c1196972371435c137e94fb8e1a29

他运用自己与生俱来的经济头脑ITViMDVlNzg4NmI2MjE=

一手打造了宜家帝国KjViMDVlNzg4NmI3OTk=

ddc2044ecb18bc6bcf1c0c5cc5c217ffa1a25483

而他自己也一跃成为IzViMDVlNzg4NmJhOWI=

世界隐形首富MDAwMDAwMDAwMHqjjs-DprnQgrCZZbKggZu9uLmi

95966fa1b0f5dcafceaf6982b18e608082639f36

5a4cbc4be74d39922b1734173fb953c129c0d2eb

JDViMDVlNzg4NmMwYWY=

45f5ef4782ab13619ee58e5639dcf7eb

dc8f1d1f76bc736d586f40c64d6cf51f870f8c53

然而他看起来MDAwMDAwMDAwMHujjs-DprnQgrCZZbKghK29y8ei

却像是一个在宜家工作的穷老汉IzViMDVlNzg4NmM2ZDE=

8c7b6fb5351abce23b3059359279e282

58ab94e3a9582b4c374af683f20cd5ec

MDAwMDAwMDAwMIF9js-DprnQgrCZZbKghZuwuLWi

366d6f8b2a3223e90832bc0002932ba6

开一辆旧沃尔沃汽车bfc2f3efb0dc6cdabac4fe6faaf403d9fd2a4c6b

坐飞机只坐经济舱f006e9980a3926af68e3bed2ebb880146520f9ac

还住廉价酒店319b3ace59d93fb46c53b326f478549c79b3a35e,吃便宜的饭菜2dcf84722ddda367914bdb14f3ebedf21085f7ca

买打折商品JDViMDVlNzg4N2Y2NjA=,住所也很普通MDAwMDAwMDAwMHqjjs-DprnQgrCZZbKgiKuytbmi

907c97d972dea4da55a731466a5e6ffc4881dc1f

7b1862abfc00463540a4c25caa15bc4b

IzViMDVlNzg4NmQ3YTc=

e5d05b9e6737f1af1766a934e5f44abcc9f049cb

MDAwMDAwMDAwMH6Qgd2EubiXg3qZY753o56woqGi

JDViMDVlNzg4NmRjZDU=

坐火车只坐二等车厢bc68d9716b83a0a750f0a9cca0ed1ab2178da67b

谁给他买一等座748b505341e158df438803fb9de44e3b,他就跟谁翻脸6644428935a973ae42bb7d16d9ff6770

JjViMDVlNzg4NmUxZDM=

MDAwMDAwMDAwMHmzjs-DprnQgrCZZbKgjKyw26Wi

852c2fe0d08fc8e0ca89896861469057c723d7da

NWIwNWU3ODg2ZTZhZg==

ade5e023be83a647cacc09de26f1fd09c2a54f1a

一次英格瓦在斯德哥尔摩参加新闻发布会MDAwMDAwMDAwMH6Qgd2EubiXg3qZY76HnmeysqGi

他骄傲地向记者们出示他刚刚乘坐的地铁车票KjViMDVlNzg4NmViM2M=

而且b9e8640fc0f555bb539187dadc890327,津津乐道与自己“享受了老年人优惠价”NWIwNWU3ODg2ZWNjNg==

XjViMDVlNzg4NmVlNGM=

e34831d7f5d040d1587fabe0cba54d36f950b72e

KjViMDVlNzg4NmYxNGQ=

f861ff21b8837e90d64dbeffe618ca01

MDAwMDAwMDAwMIijjs-DprnQgrCZZbKgkK2wzr2i

他没有时髦的服饰、昂贵的手表KjViMDVlNzg4NmY1ZGQ=

日常装备是:一件褐色外套MDAwMDAwMDAwMHmNjs-DprnQgrCZZbKgkGWw26Wi

一双磨损旧鞋戴着一副老式眼镜IzViMDVlNzg4NmY4ZDI=

超市和二手衣跳蚤市场是他最长光顾的地方1bf7aa348ea57e21cc7c4f0d39253020906f148a

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2a922854aa260c430448b26e0fab2ae1

6b2b2ca95215082017a350f14487008e

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他说XjViMDVlNzg4N2ZhZWY=,超市和大卖场是他的最爱MDAwMDAwMDAwMIF9js-DprnQgrCZZbKteKq9tcui

NWIwNWU3ODg3MDNlNg==

他不爱去讲究的五星餐厅e8895dfd598506515f8d9f25f14d349d

上班时就在宜家总部吃工作餐JjViMDVlNzg4NzA3MWM=

MDAwMDAwMDAwMHujjs-DprnQgrCZZbKteGax27Wi

MDAwMDAwMDAwMHqjjs-DprnQgrCZZbKteGiwpc-i

ba004e2c996ae5d24e70010bdc0eec44719c5fc0

JTViMDVlNzg4NzBkNzg=

dd4293bb0c6216b9b1a540ddd5c39248e2c69357

如果你在他家附近的超市偶遇他9de63544930cf13023a8953b2f4eb4572c2b5fb2

他多半在挑选减价面包ITViMDVlNzg4NzEyNGY=

5b4e1cb061fdffbda4260d8d1ef15a154dead8a1

JjViMDVlNzg4NzE1OTU=

MDAwMDAwMDAwMIF9js-DprnQgrCZZbKtfGS9uLWi

1973fec31de3fe647d4fe0c4b059dce1ab9056e9

MDAwMDAwMDAwMHp9js-DprnQgrCZZbKtfGiwy8ei

19232891f291a25b71d83253673a6adf

5e3ee7c866e84a6566db789f8fa66afd

d79ca782538403ca6a4787f05d190ff9

下班回家KjViMDVlNzg4N2ZjNmQ=,开着他的专属老式沃尔沃座驾8ec212355e248f19545fa63a79316ef5

价值2.2w美元KjViMDVlNzg4NzIyNTY=

ecd9d8ed6bd52ca2a08467d7a0191a88b628a89e

029aac056a4ed4c0efc098dae2560635f0678535

db9b1a6dfe2eda10e6df0a8eab13d779

他住的房子靠近日内瓦湖791863e00ca86523dd3f03bfd987cc48,周围风景优美MDAwMDAwMDAwMHujjs-DprnQgrCZZbKtgGawy7Wi

但是在建筑群中毫不起眼bbf2970baa43802e3ead1b6b6847cd818c543e3b

据说这是他等到这片小区快售完时eaa4de1acd931b59f049539aea9d6870

才以最优惠的价格买下的尾房3f9a9a810bf950c3d4c8668d99746eca4966cdf4

可以说是非常精明了!NWIwNWU3ODg3MmU1ZA==

926c67a60afe5e0cf26c702cdbadcc63

IzViMDVlNzg4NzMxNmU=

007eacfb7c9112defb4faa8538e516a9

f8673061c2adae485055de511c56990da489cf1d

7f18c8d04bad9da5ee6d5fab0e7f8466

家中的家具570a86e2c0c5f0ead755759f255e6cfa7dabd3e8

也多是从自家的大卖场中淘回的JTViMDVlNzg4NzM5NTY=

其中还有好多还是卖不出去的滞销货QDViMDVlNzg4NzNhZjg=

965b49f2c23495ceb33a527371654327

如果遇上节假日要买蜡烛1b379a9e09ca335c12730d0cec56e663a4f3e449

他一定会去宜家买!c98a88c27c3d4ad6c75f16acee22ff67

因为17a661b8b219551156d52129e9292a76,出示工作证可以获得内部员工优惠价!MDAwMDAwMDAwMHujjs-DprnQgrCZZbKtiKqwqL2i

MDAwMDAwMDAwMHqjjs-DprnQgrCZZbKtiKu8tbGi

df09668e955b9bae233fbb2de2fa667c

a46006610f90887a4114fc7d6e819c84a245c29f

MDAwMDAwMDAwMHp9js-DprnQgrCZZbKtiGWxk7mi

在公司上班时c04456b55473576cccf1e1690f1dc368

他要求员工用纸的正反两面写字KjViMDVlNzg4NzRhZmI=

如果谁下班忘记关灯了QDViMDVlNzg4NzRjODc=

一定会被他痛骂一顿XjViMDVlNzg4NzRlMTg=

c59ac2c9a4be585a5d24855da1ae011914bf30ed

92ef1f5092a3f44972441b8765bc96c2e26df494

MDAwMDAwMDAwMHmzjs-DprnQgrCZZbKtjKu8uK2i

JTViMDVlNzg4NzU0ODI=

JTViMDVlNzg4NzU2MGY=

还有让乔布斯听到都要流泪的是XjViMDVlNzg4NzU3YTc=

这位世界数一数二的富豪XjViMDVlNzg4NzU5MzQ=

不愿意用手机!cea58dd6670416827401d9bf4069420c

85b5c3488d3b9c7e86ed5e74fafe441e

因为贵…be66be41278abc9fc7255d147b7b58893df29b27

JjViMDVlNzg4NzVmODk=

f08917ed75055ad61a293caf51ef3b3d4e8a94c1

bf531b164d458b1b2cda79c64de23bb0

0b96370a1cee4e197e1da65e424fc2cfc490c4eb

能抠成这样JTViMDVlNzg4ODAwZmQ=,也是没sei了…5f7bcc9dd059c0140bdd56d9980bbe5f7a55b6e6

68b564314a3c327e2ac91e320b8b233e1b4a9f6c

但更夸张的是01b8ed5f36f74c6e5ffa73b06b4c8927eca6bbae,他将整个宜家董事会7ffc1b0cddd6b1cd04bd11f08a692040fde768e7

从瑞典搬到了芬兰JDViMDVlNzg4ODAzZjA=,就因为NWIwNWU3ODg3NmFkZg==

瑞典的税太重!赋税额太高!JDViMDVlNzg4NzZjNmM=

39d8595e3eec8fb9d8cbdc3937a430be

f8859bfdda98e2101cfa10d5621a007a

MDAwMDAwMDAwMHujjs-DprnQgrCZZbKtmqqwpa2i

JDViMDVlNzg4NzcyZmM=

MDAwMDAwMDAwMHqjjs-DprnQgrCZZbKtmq2xtbWi

秉承着“斯莫兰的本质”e7d3ac9b23587ca2dabaf931961dd97f

坎普拉德把“节俭”的美德b732a7d65f4f1da033e29db0f040743a

贯穿在宜家的企业文化和产品概念里:NWIwNWU3ODg3Nzk2YQ==

回收和再利用必不可少f2ed7304ef70a029fb7af3bb6355dc88

简单、高性价比是核心115a57e7dddc462fa9e4f3750c5d78263b85a7d5

就像坎普拉德粗茶淡饭的生活16cc96f5b91b776e31da19de5bf099cc9dcce5dd

MDAwMDAwMDAwMH6Qgd2EubiXg3qZZLJljGe8yKGi

MDAwMDAwMDAwMHmNjs-DprnQgrCZZbKtnqqwtcei

ITViMDVlNzg4NzgyY2E=

ITViMDVlNzg4Nzg0NDU=

MDAwMDAwMDAwMHujjs-DprnQgrCZZbKtnmOytcui

人人都买得起1a96d0eadc10c3dc673a41705b4a352e

产品又设计精良、美观实用71fe446557453d1058854cb1d9bc2d6d

虽然这听上去像是一个悖论KjViMDVlNzg4NzhhNjg=

但宜家却是真的做到了MDAwMDAwMDAwMHmzjs-DprnQgrCZZbKtn5u8zq2i

“有价值的低价格”9eff064414a1063a259c25de412df0d4af0848e0

8aa50f45c5d945d59a2d6ca980edfc32

JTViMDVlNzg4NzkwZjQ=

MDAwMDAwMDAwMIF9js-DprnQgrCZZbKtoquxpb2i

MDAwMDAwMDAwMHmzjs-DprnQgrCZZbKtoqy8262i

JDViMDVlNzg4Nzk1NzM=

可是作为世界上数一数二的富豪3cd4ec23bdf2329feb1462f6bde82d02

他在宜家的赚钱究竟去了哪里?ITViMDVlNzg4Nzk4N2E=

KjViMDVlNzg4Nzk5ZmM=

MDAwMDAwMDAwMIF9js-DprnQgrCZZbKto5uxqL2i

正在所有人充满疑惑的时候MDAwMDAwMDAwMIF9js-DprnQgrCZZbKto5y828ei

英格瓦打造了世界上最大的慈善基金会!JTViMDVlNzg4NzllNmE=

实在是太经典的花钱法了!威武~10fdfc8c746e8eae4e32facc8dd2a756

宜家最新广告:d1212ee54a8809d7455647ef6bc03800

在这则广告上小便可能会改变你的一生QDViMDVlNzg4N2EzMmM=

b6358524f2d7b12b9fabd8f1a6f571cf

cb1d1c73463c2562162a6ac74ee131e29e649d8d

e1fb5075269d9083ae6413056dd3a90b

019e2967d000bb54c870fb8fe82a22de

5f046bf8c136937d6b2681429726bdae

这可能是世界上第一个需要你c7fbc6a35cf0be25b681633750041e850cf5dc5f

“尿”在上面的广告了64425d37281e80a705be3a32cf32a5cf79b0186b

MDAwMDAwMDAwMHqNjs-DprnQgrCZZbJlfaCxpc-i

验孕之后IzViMDVlNzg4ODA1ODI=,普通验孕棒上2b4ab1f9b9a5426fc3093e3205ffd8eff525a12b

可能会出现两条杠等确认怀孕的标志c513a405d8e5fdcb6fe489a4f977be5923737d89

到了宜家的广告手册XjViMDVlNzg4N2I1MGQ=

那两道杠就变成一张婴儿床的优惠券MDAwMDAwMDAwMHmzjs-DprnQgrCZZbJlgGSxy6Wi

IzViMDVlNzg4N2I3ZmY=

4e563f39360c85c20e385979ddacb51e

f40feb45dddc563846d071aeb9da6998e99112b1

820d3ad7b1c95c771bc5823d6aeddd13

QDViMDVlNzg4N2JkZTY=

这些设计和营销e037a2992430eaf8f3cf1a8bace99fe7

和英格瓦老爷子的节俭理念相得益彰c68bb5e0086273a66a2347fb909af441

它们都在不经意间改变了我们的生活习惯51545639a090c4812ac61a539bc491edfcc6475f

JDViMDVlNzg4N2M0M2Q=

试问辛苦56e7cb93325f6e522dfe9002dffbb610e7abdc4f,我们谁有英格瓦辛苦MDAwMDAwMDAwMHmNjs-DprnQgrCZZbJlhGOyqL2i

试问赚钱能力IzViMDVlNzg4ODA4ODU=,我们谁又有老爷子赚得多MDAwMDAwMDAwMHmNjs-DprnQgrCZZbJlhGWwtb2i

bbd53a4e9a9e7968b5c2e22faebaf680

MDAwMDAwMDAwMHujjs-DprnQgrCZZbJlhGiwy6mi

b13c856da1c2af4799db307a781f40fbb781eede

ITViMDVlNzg4N2NkNDI=

“如果我开始追逐奢华的生活NWIwNWU3ODg4MGEwZQ==IzViMDVlNzg4N2NlZDk=

那么只会让其他人跟风33b1a8eb5e29fa03a1b0e6bd58b28478MDAwMDAwMDAwMH6Qgd2EubiXg3qZZL1lkK282KGi

作为领导者4535ef25e18a089821546e83ca355f0053415c51,树立榜样很重要990dfedddad5da824169d7bf1f3627a8ac8709f3。”JDViMDVlNzg4N2QxZWE=

8e7a389b37acc988cbab9f2bd4592101b13cdb5b

这辈子MDAwMDAwMDAwMHmzjs-DprnQgrCZZbN3eZ6xuKmi,他做到了…NWIwNWU3ODg3ZDUwZg==

80c4671da717dca3a21e69e1b90f3e6598b66ae4

461ed34ef9839ae729f6221f79167b8cff768cd7

eb27100bc479d55bcc1ab6e07af2f2d5

9ff266cca161ddf7bc4c91e1f4f4f9ef5efb4d29

JDViMDVlNzg4N2RjYTM=

但愿MDAwMDAwMDAwMIijjs-DprnQgrCZZbN3eZ-9pbmi,这个辛苦了大半辈子c233540e3d02cecb7801e9f4ddd5ab50

用每一个小行动影响家人、改变世界的c395b7da380481d55f371238e5da5d08a20919dd

“最吝啬富豪”JTViMDVlNzg4N2UxNTY=

ad1c9c960f2c05adbf3968bae59ba8b4

能够在另一个世界里MDAwMDAwMDAwMHp9js-DprnQgrCZZbN3fKqxqL2i,好好歇歇吧MDAwMDAwMDAwMHmzjs-DprnQgrCZZbJljK2w27Wi

MDAwMDAwMDAwMHmzjs-DprnQgrCZZbJljGO8uL2i

2707a452d6fab0e269c0eaa6ab6230160f0d52e8

JjViMDVlNzg4N2U4Y2I=

QDViMDVlNzg4N2VhNDM=

-END-52c2a798950514322ec4496fe2f71e676468eae9

aedd14eae6c55e7f9eac77312f42b57a

4f07e89ed2a6f24025dd84f0b7f5fcc6f5fece9d

f44dac5acbf3148bca5d2cb75d504ec4

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