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外国人眼中的中日文化竟然如此不同!

一直以来a510d3a0ac27e987084f2552b07ec1ca,外国大牌厂商KjVhOGQxYTFjOWEzMjM=

对中国风一直有着一种迷之定义f3f664221e635e92549ed0dfaf4ad3f0b92e12f7

比如新年将至JDVhOGQxYTFjYjA0ZDM=,很多品牌为了迎合中国的新年MDAwMDAwMDAwMHp9js6FqbTcjYp4m7OKfGO8y7Wi

纷纷出了中国年限定MDAwMDAwMDAwMHmNjs6FqbTcjYp4m7OKfGS9y62i

f4c3893ea8d0701aed27c11ed85a24749aff59c9

8f3696ce1e3b0e649ed950a2e8347044

MDAwMDAwMDAwMHujjs6FqbTcjYp4m7OKfGi826Wi

QDVhOGQxYTFjOWFiZmI=

XjVhOGQxYTFjOWFkM2E=

285e09892a988dbd25760c6dbb88cb295ba14e2f

MDAwMDAwMDAwMIijjs6FqbTcjYp4m7OKfZ-827Wi

d4199bca40f5b34bd58f9b9d561d8c3919848a86

MDAwMDAwMDAwMH6QfZqQpqnMgY1_Zr2dfGO9sqGi

JTVhOGQxYTFjOWIzYWI=

db9208f3600816108fb0b37aedec3306

0888bc67e130605c80be6610b7bb0859

dcef25224aa37190b63b377bfe72d476

而对于邻国的日本文化14ebb0f17341ddad94fafc234d7e79e7148a340e

他们瞬间脑洞大开了!MDAwMDAwMDAwMIijjs6FqbTcjYp4m7OKgGiwpa2i

JjVhOGQxYTFjOWJiM2I=

点开东京的铁路地图MDAwMDAwMDAwMHqjjs6FqbTcjYp4m7OKgZyypb2i

你会看到一条充满活力的绿色循环线68163de2304023763a73bdb84a111cc713cd4487

——山手线db56265abd6e98b1989b2d106def755e278fdb06

b577f08a63b824801e7438b1c4a12d737afef9c1

它是东京都心部最大的铁路运输动脉f5f06bebb31e2aea994655c53e5d5ed548d5e1f0

连接了29个主要车站56792c6302724f32e5095a79712eb6ebf37056d3

包括涩谷、新宿、东京、秋叶原和上野等XjVhOGQxYTFjOWM0NGI=

7b3d0fa285c200b5a1d46fca314ad2a3

MDAwMDAwMDAwMH6QfZqQpqnMgY1_Zr2tjZ69oqGi

XjVhOGQxYTFjOWM4MWE=

bf09886a14db97f9ca23a83354f745d35581889a

MDAwMDAwMDAwMHp9js6FqbTcjYp4m7OKhGi8uLWi

两名常驻东京的瑞士平面设计师JDVhOGQxYTFjOWNiZWI=

Julien Mercier和Julian WolfMDAwMDAwMDAwMHqNjs6FqbTcjYp4m7OKhZ2w27mi

看中了这一条环形JRXjVhOGQxYTFjOWNlN2Y=

在东京创立的一个艺术项目937806856434e606a0b7addc54cd7eeb7f538011

开始大刀阔斧的搞事情了!MDAwMDAwMDAwMHmNjs6FqbTcjYp4m7OKiKqwqKmi

IzVhOGQxYTFjOWQyNmU=

NWE4ZDFhMWM5ZDNjYQ==

4d86cce84beb6718bd8af879afc5316b

IzVhOGQxYTFjOWQ2N2Y=

a9b398a3dfaf1a7e04ef1423562d6094

他们从所有29个山手线线路站中03be30fbdeba46d3c43c160546f0b2e8

选取一个站点MDAwMDAwMDAwMHqNjs6FqbTcjYp4m72deGSwzqmi制作一个海报MDAwMDAwMDAwMHmzjs6FqbTcjYp4m7OKiGiypcei

每个海报都有两个不同的视角JTVhOGQxYTFjOWRiZmI=

MDAwMDAwMDAwMHp9js6FqbTcjYp4m7OKiZ2xqLWi

MDAwMDAwMDAwMHqjjs6FqbTcjYp4m7OKiZ68ta2i

edb5941f64dac9f038a6c68485829c51

MDAwMDAwMDAwMHqNjs6FqbTcjYp4m7OKjKqxtb2i

3ecfdae39efa8912d63269766bd9d983a0e369a6

自2016 年7 月开始至今已完成了bc08062e2c41e86fdbc475df3b471a26e8441281

秋叶原、神田、东京、有乐町、新桥、NWE4ZDFhMWM5ZTU3Mg==

浜松町、田町、品川和大崎等九个车站0b2af14c443353a901038325ed41a9d5f5d64698

仔细解读海报1d9189aa76c2c2fc7b88ff95de10cd67

更能发现该地区的特色融入其中MDAwMDAwMDAwMH6QfZqQpqnMgY1_Zr6Hnmew2KGi

MDAwMDAwMDAwMHqjjs6FqbTcjYp4m7OKjGi9qKmi

-东京-JDVhOGQxYTFjOWVjMmU=

KjVhOGQxYTFjOWVkODk=

比如在东京的海报上73c7244667a76017962a31247cc60d1aff1778aa

吃货们一定看到了MDAwMDAwMDAwMIF9js6FqbTcjYp4m7OKjaCwzrGi

东京banana、年轮蛋糕以及各种小点心b1837dbc54335af63d16063186e98913

这都是在东京能买到的伴手礼NWE4ZDFhMWM5ZjJlNg==

MDAwMDAwMDAwMHmNjs6FqbTcjYp4m7OKkK2w262i

6c5cc1a1f2e6c5963b057bd736ea7acccb982976

c89207647cf11f1587503af233e9803e4b2cfad2

06f583269f5e17eec59001e2b5834f93

MDAwMDAwMDAwMHmNjs6FqbTcjYp4m7OKkGexta2i

8b5808cf259deb1409e2865a0274a9e8

dd999c02ea5891c0c3812c8af45a0fb2

d51b635544f13b7e3369950a6afad2804602e249

c3e8adfbea33f3c83952079b0f43f5ad4d02c138

XjVhOGQxYTFjOWZmZmI=

af7e3f044ef461732cca9a03779be8d6

-田町-JDVhOGQxYTFjYTAyY2U=

MDAwMDAwMDAwMIF9js6FqbTcjYp4m72HeK2wy62i

田町a23e28411d8fcd115a63dc84d8396ec5,设计师把注意力放在了“田町”本身QDVhOGQxYTFjYTA1OWI=

两张海报更像是运用了版画中的凸印、凹印MDAwMDAwMDAwMIijjs6FqbTcjYp4m72HeGS9uLmi

你看或者不看NWE4ZDFhMWNiMDkxZg==,田町就在那里JjVhOGQxYTFjYTA4NjA=

不悲不喜ea5fbb92c4917dc994f188515855fd5f043a7657

MDAwMDAwMDAwMH6QfZqQpqnMgY2AmbF6fKu9yKGi

MDAwMDAwMDAwMHp9js6FqbTcjYp4m72HeZyypa2i

24fd8dbc5e219d827c99379d0bea7d202c049cd0

5d727fd228394b4451b9bf14fa0e4fbb

ITVhOGQxYTFjYTEwYzI=

ITVhOGQxYTFjYTEyMjU=

cb67200daa0e635c4d57d1ac64ac4221b02ac27e

JjVhOGQxYTFjYTE0ZmU=

IzVhOGQxYTFjYTE2NjE=

-有楽町站到了-MDAwMDAwMDAwMHujjs6FqbTcjYp4m72HfGW8y7Wi

9d9434bb5e214cd3de63c7d63116c80b

有楽町站位于IOIO商场的地下室IzVhOGQxYTFjYTFhOTk=

这张海报可以说是简单粗暴了JDVhOGQxYTFjYTFjMTE=

→_→右边的海报更有意思ITVhOGQxYTFjYTFkNzY=

满屏幕的“哐当哐当”XjVhOGQxYTFjYTFlZGE=

感觉自己要被甩出车厢外了MDAwMDAwMDAwMHqNjs6FqbTcjYp4m72HfaCw28ei

MDAwMDAwMDAwMHujjs6FqbTcjYp4m72HgKqyqLGi

003a7f9b050ca9535e7e416f6932a6110ced9562

56308f2d257564100764bbdcb64e4e8842d45d59

1ee3562662460830cc585e962b9789bf5593b270

JjVhOGQxYTFjYTI2ODA=

MDAwMDAwMDAwMHmzjs6FqbTcjYp4m72HgGW8k62i

QDVhOGQxYTFjYTI5MGY=

MDAwMDAwMDAwMIF9js6FqbTcjYp4m72HgGixuKmi

-神田-c2341c43078b867724e04303fbc3093d

c4cc6fc542905cbdd792a7628c2e77869e54e810

IzVhOGQxYTFjYTJlMGM=

848626c41738773084a9f1d5560ad2dc

c691d32395a42bc1b56b941d88d926aced775435

KjVhOGQxYTFjYTMyNTE=

JDVhOGQxYTFjYTMzYjM=

KjVhOGQxYTFjYTM1MTY=

IzVhOGQxYTFjYTM2ODI=

-品川- ITVhOGQxYTFjYTM4MDE=

22309d9351748af1dba5fa657b5b04a38d763ab2

2b0f741dfcac9dfd05c25f9e93961a4f41f6a0af

7d9c27f4296fe36082423bf3aef62a52

ba880007375b5d3c4029635deb93f017

be1dc66741e6f71d56cffe9b4427f728412561e5

这也正是两位设计师的本师47d453ed321a7cc2d68de0ce11b6ac7df5f4d173

脑洞创意都源自于他们MDAwMDAwMDAwMHp9js6FqbTcjYp4m72HiKq9tami

44f09a055aa6ebfede67a68a162da926cb941cda

ee4d4860c22fb50139735e236c5f4146b39e7ba3

8fc0a978ab1dacfeef9bdbe376e36cce

MDAwMDAwMDAwMIijjs6FqbTcjYp4m72HiGWxk7Gi

0ca6eba5f60eca0e5c80b07a3a849285

-秋叶原-MDAwMDAwMDAwMHqNjs6FqbTcjYp4m72HiGixqKmi

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秋叶原站海报以黑底白线条勾勒该站电子商品、游戏1132d47de05e85201599f1c6393aac9af706b020

反正就是买买买c4242e24d180f4fa6dfcfb61fcb0f9e8

二次元玩家的天地!MDAwMDAwMDAwMIijjs6FqbTcjYp4m72HiZ-9y62i

NWE4ZDFhMWNhNTE2Yw==

JjVhOGQxYTFjYTUyY2Y=

MDAwMDAwMDAwMIF9js6FqbTcjYp4m72HjK2wy7Gi

XjVhOGQxYTFjYTU1OTU=

MDAwMDAwMDAwMHqjjs6FqbTcjYp4m72HjGS9tcui

XjVhOGQxYTFjYTU4NjI=

d4e3bcd9bcc3653aafaece0d01c130e6355ada81

2280920c43663912313fe217df8d7b50

-新桥站-2daf860ca1bcaa50549d7740f1e66c2d2cc96b3f

IzVhOGQxYTFjYTVlMDY=

新桥站周边居酒屋林立KjVhOGQxYTFjYTVmNzM=

于是晚上就成了上班族的乐园MDAwMDAwMDAwMIF9js6FqbTcjYp4m72HjaC828ei

每逢周五这里满街醉汉ITVhOGQxYTFjYTYyMzk=

左边的创意就是将喝醉的油腻大叔f8852cd7cd5ba09eec963a3140462bc5

把领带绑在头上招摇过境的场景完美还原JjVhOGQxYTFjYTY0ZmU=

MDAwMDAwMDAwMHqjjs6FqbTcjYp4m72HkGSxtami

ITVhOGQxYTFjYTY3ZDU=

JDVhOGQxYTFjYTY5Mzg=

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MDAwMDAwMDAwMHujjs6FqbTcjYp4m72HkZu9uL2i

黑川纪章设计的中银胶囊大厦43592506ef200bf4ba9c30d739d00ee85bd7b2f8

可以说是新桥最大的地标建筑了JDVhOGQxYTFjYTZlY2M=

调皮的设计师在大厦外裹了一层起司c8b933c287d4aa4eadacf1616ebdca57

寓意……你们都懂的MDAwMDAwMDAwMHqNjs6FqbTcjYp4m72HmqqypbGi

JDVhOGQxYTFjYTczMDY=

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MDAwMDAwMDAwMIF9js6FqbTcjYp4m72Hmmaypami

-浜松町-MDAwMDAwMDAwMHmzjs6FqbTcjYp4m72Hmme9uLGi

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MDAwMDAwMDAwMHqNjs6FqbTcjYp4m72Hm5y8zq2i

KjVhOGQxYTFjYTdlM2Q=

NWE4ZDFhMWNhN2ZhOQ==

JjVhOGQxYTFjYTgxMTI=

JDVhOGQxYTFjYTgyNzY=

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07c3223e03ee6e5f949316eb9751c77142bc0320

0a7785b19d5f22684c453e286551f98d9462ff19

QDVhOGQxYTFjYTg4MmI=

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-大崎-328760f6c17e1830a18344dc5d0a54d0576099b2

MDAwMDAwMDAwMIijjs6FqbTcjYp4m72Hn5yx26Wi

JDVhOGQxYTFjYThkZjU=

JTVhOGQxYTFjYThmNWI=

NWE4ZDFhMWNhOTBjYQ==

9bbec707b65220024bd20c853a9d4c7f

MDAwMDAwMDAwMHp9js6FqbTcjYp4m72Hoqyypc-i

4a208f71fc9283e77cf1149ce5cb8136

928a5d43c15987905e6046d56223a0846ac4507b

-五反田- IzVhOGQxYTFjYTk3YmY=

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968bedf5e19f1b3f043c0e5f9a28a338cf5cc9fb

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9c994f1b9d6168fb6019cf24ae69c9a2d1619e75

MDAwMDAwMDAwMIijjs6FqbTcjYp4m72Ho568k72i

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MDAwMDAwMDAwMHp9js6FqbTcjYp4m72KfKqytbWi

60f8854a8004d6a0ebccc81ff4d3dc38

-目黑-eee78452b9646074b9a310b0892a06ce

JTVhOGQxYTFjYWE1ZDE=

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MDAwMDAwMDAwMHmNjs6FqbTcjYp4m72KfGayuK2i

KjVhOGQxYTFjYWFhMmQ=

ab2cbbcc00800d44d7d1e0cc32089fb3

1de4417203b01cdbf9dffd0402a1d0a3

74d042c6df6d4eb7d01d7697c218875311d7c315

MDAwMDAwMDAwMHqjjs6FqbTcjYp4m72KfZ-8uLWi

a0424c6bf0960d202321ed0e883055fb

-惠比寿-0511558bbdc2d220c01b5b4583f2cc19170e1627

QDVhOGQxYTFjYWIzZjA=

惠比寿啤酒KjVhOGQxYTFjYjBhYWE=,常年蝉联日本销量榜首38b795bcfe75f553e1a5632646e30843b17b160a

这张海报就是将“啤酒”和惠比寿小酒馆25b9bbcf0346f1b346b8a886a6b26d42

的要素融入其中MDAwMDAwMDAwMIijjs6FqbTcjYp4m72KgGawtcui

酒鬼们怎么看都觉得亲切0d48f98e96d09cae8170ff3ad5a9d257e6051d1a

bf2d15c750f897ae80cfbe126129a5cb

KjVhOGQxYTFjYWJjN2U=

IzVhOGQxYTFjYWJkZjM=

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JDVhOGQxYTFjYWMwZDQ=

NWE4ZDFhMWNhYzI0NQ==

JjVhOGQxYTFjYWMzYTk=

在当地的一个小型展览会上e6fb2dde823ecdc14e90b300fbbf566cf84ab7e2

所有的站台海报都做成了明信片3387e5510a56bc87f570e423d47dae2a

e9f1262f9cea035681c909bda58ce9225a3ac294

f2543acc254f06cebf3baa36754de1ef

JTVhOGQxYTFjYWNhZGI=

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MDAwMDAwMDAwMIF9js6FqbTcjYp4m72KhZ2yuLGi

MDAwMDAwMDAwMH6QfZqQpqnMgY2Amb1ljKqysqGi

ae02ef5ab3a8f3c78d02ebd11027c8f3dd2890ae

KjVhOGQxYTFjYWQxZWY=

MDAwMDAwMDAwMHqjjs6FqbTcjYp4m72KiKyxpbGi

QDVhOGQxYTFjYWQ0ZDA=

MDAwMDAwMDAwMHp9js6FqbTcjYp4m72KiGSwy8ei

其余的新宿、目白、田端等站台的海报MDAwMDAwMDAwMHqjjs6FqbTcjYp4m72KiGWypc-i

Train coming soon……17d0af5451f0711b7e8adaed771ca045

5ff397adad5ab6fdec61931cb38f7956

db2d084f40d1dce54a47bda5c7cba1a0a0a179bc

00ddb6d3ecf1b81e585341a2e090e4a0

c9f779d6025ae8a76a0f850877d4a322

JDVhOGQxYTFjYWUwNDE=

除了有瑞士设计师为这些车站设计海报7da6cd71d330cfeb7718c4fa168ea6d398dc3337

隈研吾也将会参与设计山手线的新车站d444a837233aba73f571ae30903158f9

这座车站8d0d78ea91b9cb27e4f4313176529d86664dc3dd,暂时被命名为“新品川站”2a4cf71149c52109801176ae8e51d0a71c6eaaa2

将建于田町站和品川站之间eebfd6ac5b29e1cb4e09ca1acb528ebd8f0c4e7c

40c34e2899ae048324820e4dfb1db482689437ad

这座新车站将作为东京奥运会时日本的门面之一MDAwMDAwMDAwMIijjs6FqbTcjYp4m72KjGayuLmi

因而隈研吾在整体设计中MDAwMDAwMDAwMHp9js6FqbTcjYp4m72KjGiwpcei

有意识地加入了一些日本传统元素ca71ec1513746a589d945e0ab8eb40b47cbc26e4

ITVhOGQxYTFjYWVjZjE=

34fb9acddb9318c87b3537afada8611a05c3b3f5

28a8ff979106aa5529bd572994a8cd36

QDVhOGQxYTFjYWYxMTk=

8de05eb5c05dd5da2810e75f93b9de14

所以MDAwMDAwMDAwMIF9js6FqbTcjYp4m72deZ2x26mi,普通的设计师做出的海报完美渗透了地域文化0492c934d01c2aac603d03a4b9a08a4e

外国大牌设计师们JTVhOGQxYTFjYjBlZWU=,长点心吧379eb752a34e3d7d6d00a07f8d0f4d97fc8ab516

edfc741637d6625a45dbc5efb08b6551

MDAwMDAwMDAwMHmzjs6FqbTcjYp4m72KkGawuK2i

MDAwMDAwMDAwMHmzjs6FqbTcjYp4m72KkGeypc-i

d04a1760455314cc64a81f981484757f

QDVhOGQxYTFjYWZjNjU=

-END-MDAwMDAwMDAwMHmzjs6FqbTcjYp4m72KkZ28y8-i

52f5bd48b67a1fac42a6e774082dc0e8cd1332a5

MDAwMDAwMDAwMIijjs6FqbTcjYp4m72KkaCyqKmi

2d0e7ef30d163f097b0221b951da9213

 

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