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只有在中国,动画片才是拍给小孩子看的!

自2002年奥斯卡设立最佳动画长片以来ITVjNmVjOGI2MGMzYzU=,17届评选中af813cd07e00ae8db2bfde637ce3349f,皮克斯工作室一共拿到8个小金人MDAwMDAwMDAwMHqNjtCEz7nOg317Y7F6hK28k7mi,几乎占据一半MDAwMDAwMDAwMHmzjtCEz7nOg317Y7F6hGew27mic7a28412fc4cef3670799c8e4c872d0aa35b0dd8

5c158a8f208a53d5a5e1292019f69390ae3caa9f

MDAwMDAwMDAwMH6QhZiQubCYjaCLqL2ggGWx2KGi

JjVjNmVjOGI2MGJiNzc=

9df965bfcf573718c6749e0ee35d8027929de30c

《头脑特工队》、《勇敢传说》、《飞屋环游记》、《机器人总动员》等2e1923049100ae66a86f0127898d13d686099b5a

d14054a2744eef289a1306e014c871bb13d2026a

但是可以说直到去年d2604108a5b326b63b81080bfbfb99d4,《coco(寻梦环游记)》在中国拿下十个亿的票房之后4cc4d2d8d0ac83a6f1c246b5c9b142138eb5a768,中国知道皮克斯的普通观众才开始多起来NWM2ZWM4YjYwYzg0Nw==JTVjNmVjOGI2MGJiOTk=

2cefbe105f1e8cdb1fc7fe7d1e5f3a118eeb187e

看了这么多《xx总动员》和《xx环游记》533b8cea486902b2f6b6e52301556d25c9d290d4,一直觉得它们的画风和名字似乎有些关联f2061e2925fdb8661f7b34f2e5be8012。直到寻梦环游记被刷爆朋友圈MDAwMDAwMDAwMHujjtCEz7nOg317Y7F6hK29y7mi,我才后知后觉领悟到f9c10497ea3f60299e7e4481a2b5355d,它们是同一家动画制作的——皮克斯!39c65974064a64ef1c88f8b3b07e473bce46dde8

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《coco》的故事背景是墨西哥的亡灵节11bda5ba6bcaf06f148521a8a3e26e29。热爱音乐的米格出生在一个不允许搞音乐的家庭e8d5aaa4d546969f8427471927a6e163。米格为了追寻音乐梦想KjVjNmVjOGI2MGM0MGM=,误入了亡灵的世界698e255f944f380e9413e4ebfd321892b2e47850。故事中充满了骷髅头和亡灵MDAwMDAwMDAwMHmzjtCEz7nOg317Y7F6hGOwqLWi,但却十分温馨JjVjNmVjOGI2MGM4NzQ=。梦想作为把整个故事串起来的线索87600b7ed3cf438a9cc9faf08de1a53a,然而故事更多的是探讨亲情JjVjNmVjOGI2MGM0MjQ=,甚至是死亡这样永恒的话题06515275e0a425f3dbee5858209a08997ae9f23ccfb5b4a68e3c99e1d2f11f356d6b3e916032185c

f3209632342c36c471fcf9daeb0e860c

逝去的人将生活在亡灵界ef0f88ee0ce09ff8a81337f3b6e47d4cee566dfd,甚至每年有一天可以回到人间探访亲人50fdb7a276f9f8ddc5d4048ca36c25d913e9f946。但是当世界上最后一个记得你的人也将你遗忘XjVjNmVjOGI2MGM0Mzc=,你将在亡灵界化为尘埃7ac72a640f510e7fd3d7f0daadebaa77MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6gZy9pb2i

IzVjNmVjOGI2MGJiZTQ=

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23d006e3e475939e42ec9eff8dd5385189588d8f

《coco》的成功绝非偶然e209ad9ea40b3a05a941bf04a857fba2,2011年到现在579d605a7f999d62dae50e37acfbca621ffdcced,皮克斯创作团队花了6年的时间QDVjNmVjOGI2MGM0NGU=,跑到墨西哥采风c84f9ff560de4a6920db419139e3a8d6c487d07e,住到当地人家里940e3872bb03a7b3f0c4cb7513888e9b2ab6343a,体验他们的生活MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hGOxuLmi,几乎对一切都做了充分的准备JTVjNmVjOGI2MGM0NmU=,包括音乐MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hGOxzr2i,色彩87702d894bae42a26d785678adf093e5,剧情3b02cc3b045333475e1074d55427f8288c5d3cdc,场景以及角色塑造JjVjNmVjOGI2MGM0OGM=,最终有了这些充满真实细节的画面MDAwMDAwMDAwMH6QhZiQubCYjaCLqL2tnmixoqGiNWM2ZWM4YjYwYmMyNA==

c87e980dea955574ab459eca4f9f5c62c4747efb

而皮克斯也不是横空出世df77a97d509fdcaf2d087620d0fc136617f99e6e,1986年65b7eacdb5287b7c08546bb3c75552c3b1e8b0dd,当时刚离开苹果的史蒂夫·乔布斯收购了卢卡斯影业电脑绘图部MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hGOyuL2i,并以此创立了一个独立公司“皮克斯(PIXAR)”0adfdc34fe538ccdc63454e46dbaedb72ce6ac7cJjVjNmVjOGI2MGJjMzQ=

d49a0e4d47e5b9f2f1a33b500dda2d330ac213b6

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KjVjNmVjOGI2MGJjNGU=

MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6gZ2xqL2i

同年制作的经典动画短片《顽皮跳跳灯 Luxo Jr.》在计算机图形学顶级年度会议上映XjVjNmVjOGI2MGM0YjA=,好评如潮JTVjNmVjOGI2MGM4YWQ=。这个蹦蹦跶跶的小台灯动画成为了第一个获得奥斯卡提名的三维电脑动画电影367ed92090a8c8d0a9f2bafb0419cbb5,后来也成为皮克斯的标志079ca1e85710105853de54b09f3adf96c1aa9db281c2babba8c90c22f05af95b

c329ca0d968bf56f74c98c81be1ea2519fd84639

早在知道皮克斯这个名号之前f32afb265c95ef137535d5b23b4c806f,我就已经爱上它了01ad775c664af9de255a7ad8a56f6f42dc5c629a。第一次与皮克斯接触39354280404562c85fd112bd59f22ee6f451cea0,是小学里组织看电影ITVjNmVjOGI2MGM0ZDM=,那时候老剧院就在街对面ba8fd46932a81f53f55d1abb14278fca。不知道是放错片子还是怎么回事MDAwMDAwMDAwMHmzjtCEz7nOg317Y7F6hGO9pbWi,《Monsters Inc(怪物电力公司)》我们看了三遍ae971865bbe479d0a2ceb946b82328ea。第一次看到怪兽的时候我是拒绝的NWM2ZWM4YjYwYzRlNA==,丑丑的还有点吓人72aea0c0779860f9c5aa56df4e128bf6967c4c3c。后来伴着五毛钱一包的小零食MDAwMDAwMDAwMHmNjtCEz7nOg317Y7F6hGO9tb2i,越看越喜欢JjVjNmVjOGI2MGM4ZTE=da3d39187d0cef37a2310703f920835a02ee2b4e

MDAwMDAwMDAwMHmNjtCEz7nOg317Y7F6gZ2x27Wi

8af3b914472487c6bc260ab24b9036b6

JjVjNmVjOGI2MGJjOGE=

怪兽公司 Monsters Inc.,(2001)087e66c5a61a54abb310269f60405fe7

MDAwMDAwMDAwMHqNjtCEz7nOg317Y7F6gZ2ytbWi

XjVjNmVjOGI2MGJjYTQ=

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ITVjNmVjOGI2MGJjYjU=

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KjVjNmVjOGI2MGJjY2I=

毛怪苏利文与小女孩阿布在相处中产生了感情ITVjNmVjOGI2MGM0ZjM=,他们发现开心比惊吓能带来更大的能量df743ed133743e7e6b0dca64dc1b7d343ff026dd。最终怪物电力公司不再依靠吓孩子而发电67f76f8068928b7cd8c03f12b1be0180a2952fff,改为了逗孩子开心MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hGe9uLGiQDVjNmVjOGI2MGJjZDQ=

KjVjNmVjOGI2MGJjZGI=

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我的家里堆满了盗版碟片eb19f87e44cade2b57e32e16c6f7ca4c,美国动画片陪伴我长大a173e31792cb46b3b69f50800becb0f4。玩具总动员虽然不符合我的公主梦c8bfa733da4fd389051acac5cda36204b90731df,但迪士尼乐园里的宇宙英雄巴斯光年还是给我留下深刻印象cc35122fef6b0c48c795384bf9614a14c3f4f363。虫虫总动员、海底总动员、飞屋环游记、机器人总动员是我那时的最爱QDVjNmVjOGI2MGM5MGQ=53f9bed3607019b40660cabf78012852

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寻梦环游记 up (2009)MDAwMDAwMDAwMIF9jtCEz7nOg317Y7F6gZ6xy62i

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老头带着他跟老伴童年时的梦8b94a72e42cc997b411cb1f96a306e8eaf292c7f,驾着自己的气球飞屋7aebcbe529ddfa4d27e083454779ee68,驶向仙境瀑布MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hGiwqLmi。气球带着房屋起飞47c34d70695b2059afb8acda3b5c284b,那一刻简直燃爆了!同时起飞的还有我五彩斑斓的梦JDVjNmVjOGI2MGM5MWQ=5285c0395082a14206bff46c2d85b43b

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后来长大了955364e86b260da0b488de523a6add24388cefce,盗版碟店关门了KjVjNmVjOGI2MGM1MzY=,兴起了网上看电影caa59b469f5dee55645dafa38604ed66b6e4b3e1。那时候我已经到了能理解人物丰富感情的年纪43d8f48892f0c80f0833a9022963b0b3cbb4ac8e,皮克斯开始赚取我的眼泪JDVjNmVjOGI2MGM5MmI=0606940974e9275becb5d2e6260c4e7f

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机器人总动员 WALL·E ,(2008)033f8d5445ce3ec0e9675f01a086d553275c5f96

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机器人瓦力成为机器人形象中不可超越的经典存在MDAwMDAwMDAwMHmzjtCEz7nOg317Y7F6hGiwzrGi。影片看似是讲呆萌痴汉追到完美女神的故事MDAwMDAwMDAwMHmNjtCEz7nOg317Y7F6hGSwk7mi,放到太空和未来的大环境下710ce00e10c61ef1897a8b5935a3b32f,却有着呼吁地球环保的主题MDAwMDAwMDAwMHmNjtCEz7nOg317Y7F6hGiw27Gie3de436306dd8d07b805a72a8bfbc418

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JjVjNmVjOGI2MGJlOWY=

MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6gZ-8taWi

《头脑特工队》是我认为最好的一部影片MDAwMDAwMDAwMHmNjtCEz7nOg317Y7F6hGiwk7Gi。这部动画片最妙在于IzVjNmVjOGI2MGM1NTU=,它看似是给孩子看的3bda081a2179fc2cedb682c4765d1603,实则也是给每一个大儿童们准备的24cb50b55497297f34aff9138a4488946851d430,关于心理学bfd47514ce0615ccf42feee87f2ada7c3a4ed653,关于面对自己的情绪KjVjNmVjOGI2MGM5NGM=9751fe804ac96a4e8237648bb9b6cc52

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头脑特工队 Inside Out ,(2015)MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6gZ-9pbWi

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孩子的头脑就像一个“司令部”d4f619a1d833c1f451e335255caf16c5,在电影里这个“司令部”长得像一个程序控制台8f815d2f0a8dd8f36f457ed0271e0410e4486d4e,由5位小主人共同掌控,他们分别乐乐、忧忧、怕怕、厌厌、怒怒587073164dce8668613e010e9197102421af3ac1a3395776a3719e03bbdc260bb4ffd9cf

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导演彼特·道格特和他的团队花了整整5年时间来完成《头脑特工队》MDAwMDAwMDAwMH6QhZiQubCYjaCLqL2tomSx2KGi。他们请教了许多心理学专家76695acd8b74058b11ec1ddd7eb1a52f,来弄清楚比如情绪、梦境、潜意识等概念和具体含义84e891e9e6dd5669717dbf0262af93d5730b6d9289c5f50b5651c9e7c629df8273faf0dc

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影片中XjVjNmVjOGI2MGM1OGM=,我们能直观看到情绪在现实中是如何影响我们的行为MDAwMDAwMDAwMHqNjtCEz7nOg317Y7F6hGixy8ei。我意识到QDVjNmVjOGI2MGM1OTM=,不要忌惮自己的情绪MDAwMDAwMDAwMHqNjtCEz7nOg317Y7F6hGixzrmi。即使是负面情绪MDAwMDAwMDAwMH6QhZiQubCYjaCLqL2tjGixyKGi,也是自己必不可少的一部分NWM2ZWM4YjYwYzk3ZQ==a2cb84a99917dd017f61d8d2f326520a5980fd8e

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角色塑造上、皮克斯是一流的8c48e2cb4ea20c53ca6c81cb9bd775ff,看这位管理怒气的anger03562153665ade7894c6b245c21194a8

KjVjNmVjOGI2MGJmNDE=

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粉色大象Bingbong是主人公想象中的玩伴9cec118c9ee66a0e36001a0fb6bf6861905043fd,她拥有所有美好的记忆ce5fb0528d20e66067a4fe8d6a804e04

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|皮克斯创始人:用技术完成动画梦4cc3dca07b79513d2908808692c6c9062f9e1e09

除了一流的创意和一流的故事d11211963ecb943468359e502d7fb93487fc864a,皮克斯还是绝对的动画技术引领者MDAwMDAwMDAwMIF9jtCEz7nOg317Y7F6hGiypaWi。纯电脑制作电影的发明人MDAwMDAwMDAwMHqjjtCEz7nOg317Y7F6hGS8y72i,它们技术超前JjVjNmVjOGI2MGM1YzU=,细数片单5fbcd86ae8ead97f166e915268375338,每一部之间在技术上都会有一项巨大的突破7a511bcb617225dc484b6b5a4b81b8de,在CG动画领域3452cbb374cee84d35a84e896934536c,只有技术无障碍后艺术家才能尽情发挥IzVjNmVjOGI2MGM5OTE=。这里就不得不提一个人——艾德·卡特姆e50dab5ca3a65a7bde423345538d0aecJDVjNmVjOGI2MGJmYzQ=

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他虽然是科学家出身03c9fe2adf9799cf0cd3123e2680e3cb7876d9e3,却深爱动画艺术45a55812a29ba90e3efd4eb84c948d8fac1fa552,也是动画技术的推动者fae27896b3c29f9c3fd8bae52755a0fc。一次偶然的机会da6cbd272a662a18df728e3a29bf349c46a8e04e,我读到这位皮克斯的联合创始人撰写的书籍afd9177f28cb934aa6c81faef0d5aa8773e8d576。我从中看到这位程序员对自己热爱的动画是何等执着f4cd95b98a9f990267849149972618cf79c31d0e023635d127041ad2a655b35a0b424df90702aa5a

05e28af2ce6cd3658d9e68e6d8e05b536f8808d8

KjVjNmVjOGI2MGJmZTg=

MDAwMDAwMDAwMIF9jtCEz7nOg317Y7F6gaC9tc-i

ITVjNmVjOGI2MGJmZjk=

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MDAwMDAwMDAwMHmNjtCEz7nOg317Y7F6hKqwpami

艾德•卡特姆是一个动画迷8d762483c36277f4205e6c9262e9f91a5a40ecb0,迪士尼是他心目中的最高殿堂KjVjNmVjOGI2MGM5Yjk=。他的偶像是华特·迪士尼和阿尔伯特·爱因斯坦QDVjNmVjOGI2MGM5YzA=。“虽然我年少稚嫩a45962aee410c3ab3bccd918cccde8fc,但在我看来MDAwMDAwMDAwMHmzjtCEz7nOg317Y7F6hGWwtami,他们两人就是创意界的两根顶梁柱MDAwMDAwMDAwMHmzjtCEz7nOg317Y7F6hGi826mi。”MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hKqwpcui

564268cc9acb3682003f9428eacb7106

小艾德•卡特姆尝试学习绘画失败了ac3122f193f3d6e25df5ce20628aa86675197c6a,却发现自己有数学天赋77fb5bb880717df6edc4e2ac32204b974923d4ce。从犹他大学毕业a74310e8c657c782f28d2cb3782c2bafad11e5b2,他取得了物理和当时新兴的计算机科学两个学位eeef19ba60b7db0e96d2200f6ccb33302321109e。研究生再次被犹他大学录取MDAwMDAwMDAwMHujjtCEz7nOg317Y7F6hGi9pc-iMDAwMDAwMDAwMHqNjtCEz7nOg317Y7F6hKqwtcei

MDAwMDAwMDAwMIijjtCEz7nOg317Y7F6hKqwuL2i

1969年电脑制作的图像尚十分粗糙53dd91e6d490cd0bfb34b65db4443e9c,但是MDAwMDAwMDAwMHqNjtCEz7nOg317Y7F6hGWwk6mi,一边设计新的计算机算法NWM2ZWM4YjYwYzY0YQ==,一边看着图像质量一步步提高ITVjNmVjOGI2MGM2NTI=,这让他颇感心潮澎湃a824215dabcb82cd131b6245b29ba4f5。童年时的梦想又一次渐渐清晰起来JjVjNmVjOGI2MGM5ZjA=0c3937ed9b99dead5a4925465c61eaaa

JDVjNmVjOGI2MGMwMzY=

4c11cfd5f5813585eb9439f5869a41a9

MDAwMDAwMDAwMIijjtCEz7nOg317Y7F6hKqwk7mi

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MDAwMDAwMDAwMHqjjtCEz7nOg317Y7F6hKqxuKmi

JDVjNmVjOGI2MGMwNjc=

26岁那年9834b83d51e8ba5950e2f4e2e1994928,他为自己定下了一个新的目标:研发出一种新的绘画方式MDAwMDAwMDAwMIijjtCEz7nOg317Y7F6hGWxuKmi,用电脑6cc40ed520693874fd0ca1d93ac3b3b1b8a19a70,而不是画笔来制作动画970a53f59ce09eae1604b2990826cc13,并保证制作出的图像在质量和美观上达到电影标准a6f8851a84bbe4a69f60458177ec89d55d9058de2ab4d1a893282e880438c64bdab44bba

JTVjNmVjOGI2MGMwNzg=

于是他花十周时间MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hGWxzr2i制作了世界上第一部使用三维计算机图形的影片763c116bc108c7f782c69c58ebca1076ff006b53。当时JDVjNmVjOGI2MGM2N2M=,计算机连平面都显示得不清晰d3740054a720817a97d50a647fbb1a8fe8bca4fa,更别提曲面了83206aa5e23b57aa3150608af64c93f3。他用自己的左手做了一个石膏翻模MDAwMDAwMDAwMHqjjtCEz7nOg317Y7F6hGWypbWi,在上面画满了350个相互连接的微型三角形和多角形1d9e35dbca6255efc5b66eaa852d00f3,然后测出每个角的坐标4356c5f52ee31a968bf5bc063c8c3b820366cb3b,把这些数据输入了自己编写的三维动画程序中MDAwMDAwMDAwMIF9jtCEz7nOg317Y7F6hZuwqLGiXjVjNmVjOGI2MGMwODE=

MDAwMDAwMDAwMHmzjtCEz7nOg317Y7F6hKqypa2i

0bf2336b10a2a57ec5910b127aaff00a99b8b3ae

2eddd693a3de9d9c1f3c9576d559d5d05dec204f

MDAwMDAwMDAwMHmzjtCEz7nOg317Y7F6hKqyuK2i

d686ad0a49b7c03c6a91f1e0907926f5f0afeff6

《手》于一场计算机科学会议上首映MDAwMDAwMDAwMHqNjtCEz7nOg317Y7F6hGWyuKmi,大家都没有看过这样的影片ITVjNmVjOGI2MGM2YWE=,因此它引起了不小的轰动acb13dda3c4d7de8c950cc5f1b990d6d。这短短4分钟的影片MDAwMDAwMDAwMHujjtCEz7nOg317Y7F6hGW8uK2i,却让他投入了6万多分钟的制作时间a593fb412e608e8c0993284ec52229ed469f2536ad6ae94bde57bbd402a077889ff5a66d

139a7de80513c61e5bfd662f5cf5806e2503d453

在动画电影的发展上bc41ef9a631785bd79a11ef291da5e7cead0bac3,皮克斯有极大的功劳IzVjNmVjOGI2MGNhMmY=。还在卢卡斯影业时1e077bae0982780077d526e257acc5e4,皮克斯就作为计算机动画部XjVjNmVjOGI2MGM2YzY=,为卢卡斯开发了RenderMan接口规范的前身REYESde739d04ac9d8b4137704e37a3558a3d,并开发了包括“粒子特效”在内的CG特效及各种制作动画的关键技术243a475d3d3a2c2a169461c27259a130ddee0901ITVjNmVjOGI2MGMwYzQ=

d2779452868ac6c8c2746f4710aac188

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MDAwMDAwMDAwMIF9jtCEz7nOg317Y7F6hKq9pbmi

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MDAwMDAwMDAwMH6QhZiQubCYjaCLqL2teZ-xoqGi

JjVjNmVjOGI2MGMwZjc=

3c50e283776110bc92eedfc4eeefee56

MDAwMDAwMDAwMH6QhZiQubCYjaCLqL2tfKqw2KGi

MDAwMDAwMDAwMHqNjtCEz7nOg317Y7F6hKuwqLGi

8ff9c54bf3c6f629ff904c38c0b5d6d6

MDAwMDAwMDAwMHmNjtCEz7nOg317Y7F6hKuwuLWi

RenderMan为皮克斯用来创造视觉效果的核心渲染技术243d7efee6a532d664187b0b6041226a,它是个高效能的渲染器MDAwMDAwMDAwMHmNjtCEz7nOg317Y7F6hGW9pcui,可解决各种最复杂的3D影像c41b36a1dd507292c2330b49977da1b4da9059aa,而且稳定又可靠33f459a2268559e9862c1aaca757fda6。2014年29c6f5807f17a0b85a5d05cc6c90e959,皮克斯发布了免费的RenderMan非商业版本2cbb2669125d997d1d7f3b0f84fbe65707bb7aaef982bae31aec6e4f15a252b6f8749f2e

JjVjNmVjOGI2MGMxMzQ=

毫不夸张地说IzVjNmVjOGI2MGM2ZjY=,如果没有皮克斯bab68eac5e8811bb3a39b0c643611379,动画电影的发展不可能如此之快f8e4775a8a3c6d4db4d22417e0f0e59b。1995年5515147f0fd560291efc2330202f7687,《玩具总动员》开创了3D动画的先河MDAwMDAwMDAwMH6QhZiQubCYjaCLqL1lfGSwyKGi。2001年d5008dc3721f6b7ccc6b7a35f23e4405f957f124,《怪兽电力公司》把动物毛发做到极致4f9b27cfa90e2a10f83a82f2a8204c17。2003年3993851cd4dbaf6b8fb91872bfa0d423,《海底总动员》专攻光与水的奇妙变幻bf74124a37d9673a6d4ae52269ae76898c6aa2b5db960fc4a00985ddbfb883dac66ea3a2

b6bba61b8c9122f766b1f4affafa6534

2c8397efea611b39f7765f4582462dba

0e57bb7aba23c736219df49a7e86b7ff

IzVjNmVjOGI2MGMxNjA=

海底总动员 Nemo ,(2003)856cbfddcc795f7ffe518b255a66b517

NWM2ZWM4YjYwYzE3MA==

|失意的乔布斯遇上“不赚钱的动画部门”MDAwMDAwMDAwMIF9jtCEz7nOg317Y7F6hKux262i

艾德•卡特姆痴迷于用技术改变动画艺术73fe0d65af3cf87d384c2ec681c9a270,但他的旧金主卢卡斯影业却每况日下1bfd8de5e8ddf2fc7dd91404172baf988cfb5ec3,养不起这个从不赚钱的电脑绘图部了IzVjNmVjOGI2MGNhNzI=125488d8e3bb963e9af2534bb6245e40ca5af77c

MDAwMDAwMDAwMHujjtCEz7nOg317Y7F6hKuypami

1986年JTVjNmVjOGI2MGM3MzM=,史蒂夫·乔布斯(Steve Jobs)以1000万美元收购了乔治·卢卡斯的电脑动画部QDVjNmVjOGI2MGM3M2M=,成立了皮克斯动画工作室4f86deca86aa16977ba49edcce959473050313bbXjVjNmVjOGI2MGMxOTE=

b280a5c947d7ce0c4748ddaa1f58d377

2d6be89f7732211218c5dc1353700bea3ce56d89

MDAwMDAwMDAwMIijjtCEz7nOg317Y7F6hKu8tbGi

然而XjVjNmVjOGI2MGM3NDU=,乔布斯看中的是皮克斯的图形技术ITVjNmVjOGI2MGNhODE=。他判断ab491d1daa5e98b950695214a1a9e2526cf71619,皮克斯的图像电脑是未来电脑的方向eb7d5eb26046f55c5830ae806cc1e16eb14b8267。1986年NWM2ZWM4YjYwYzc1Nw==,皮克斯制作出了第一个产品——皮克斯图像电脑(Pixar Image Computereacc51966e33afdb82bad9a55945335cd55ca20e,简称“PIC”)MDAwMDAwMDAwMIF9jtCEz7nOg317Y7F6hZuyqK2i。但这台图像处理器售价十二万五千美元87ac5ea92ebfe96b04771f6b7c0dcade,而且还没有任何应用程序fc34e6ba2560dccda7a54032b1e3094e。它的销路可想而知064de032550d441cc4bf34b981959e8c710cd5b78e4ab82faec6b35cd751ff2dfe9084ec9f123e7d

55db93529e5dd715994815d2a94bd7aab6f37484

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MDAwMDAwMDAwMH6QhZiQubCYjaCLqL2tfZ2ysqGi

KjVjNmVjOGI2MGMxZGI=

MDAwMDAwMDAwMH6QhZiQubCYjaCLqL2tfZ69oqGi

乔布斯买下皮克斯后JTVjNmVjOGI2MGM3NmU=,公司几乎一直处于“烧钱”的状态ceec610afd246c7395142f2564c8e8c760c6a347。在1987~1991年b35d561cb6262b8908540110b146791a742f4d6b,对皮克斯信心全无的乔布斯曾三次尝试将公司转手eded5031c3e278fe88dbe5272f3996b0。微软曾打算出价9000万美元买下皮克斯cc09d637882ffef270b838bac40883a79a1e1ebe,但乔布斯一想JTVjNmVjOGI2MGM3OGE=,微软愿意出价收购JjVjNmVjOGI2MGM3OTM=,说明皮克斯是有价值的MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hZu8zq2iKjVjNmVjOGI2MGMxZWU=

MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hKu9uL2i

在当时, 用电脑制作3D动画完全是被认为是离经叛道的事情JjVjNmVjOGI2MGNhY2I=。正因为乔布斯的坚持4a680564ed6e534f4ed89a8eddc440ce81541835,才有了今天的皮克斯IzVjNmVjOGI2MGNhZDI=JDVjNmVjOGI2MGMxZmY=

IzVjNmVjOGI2MGMyMDg=

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皮克斯之后出的几乎每一部动画上MDAwMDAwMDAwMHujjtCEz7nOg317Y7F6hGayuLGi,最后都有对乔布斯的致谢MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hZu9pbGiMDAwMDAwMDAwMHqjjtCEz7nOg317Y7F6hKywta2i

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1995年MDAwMDAwMDAwMHmzjtCEz7nOg317Y7F6hGa8tbmi,世界上第一部电脑动画电影《玩具总动员》上映facbaa8cad7520b15a2bfd03179b39f6f95babc2,以1.92亿美元票房刷新了美国动画电影票房记录MDAwMDAwMDAwMHqjjtCEz7nOg317Y7F6hGa8y8ui,以3.62亿美元票房缔造全球标房记录ITVjNmVjOGI2MGM3YzY=,CEO乔布斯因此坐拥10亿身价MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hGa828ei,而被面临倒闭的苹果公司请回去力挽狂澜7461bb40076684fecd0cdb2c2320e35a。乔布斯答应了并且回归并发行了iPodMDAwMDAwMDAwMHqjjtCEz7nOg317Y7F6hZu9ta2i7e2fe147805d100b5509eb74be9ec8c015f87435

MDAwMDAwMDAwMHmNjtCEz7nOg317Y7F6hKywk6mi

MDAwMDAwMDAwMHujjtCEz7nOg317Y7F6hKyxpami

MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hKyxqKmi

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MDAwMDAwMDAwMH6QhZiQubCYjaCLqL2tgGS9oqGi

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IzVjNmVjOGI2MGMyNzU=

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MDAwMDAwMDAwMHmNjtCEz7nOg317Y7F6hKyypbmi

玩具总动员 Toy Story,(1995)a59aebc92a2b88fa43c73555a2ca3ca2ac18fadb

25b04ee551c3b74afeb2809efb34b5fb

|勇闯好莱坞:与迪士尼共赢794493f80ac40a13168efbd3fae024ac

2006年1月24日73edd199caf04cd03c7de18b2529fffa,迪士尼收购了皮克斯0fb715d26b769cb5d5c64ae5f17e51681d447ec3。手绘和3D动画之争JjVjNmVjOGI2MGM3ZGM=,以双方的和平握手MDAwMDAwMDAwMHmNjtCEz7nOg317Y7F6hGa9qLWi,画上了句号3e7d3ccf522b90478934e03c23b6d1c0c512dafff597bd937c4ab34f3943d30f7ed676ba

5b4e1c8b38707894bfc1291a03d0971b

MDAwMDAwMDAwMHqNjtCEz7nOg317Y7F6hKy8k7mi

JDVjNmVjOGI2MGMyZGU=

MDAwMDAwMDAwMHqjjtCEz7nOg317Y7F6hKy9qL2i

迪士尼收购皮克斯9a609b1f4bd6b1bd7ecd01bf3382ec48bfa6dc5d,可以说是一种必然cf2b3286fdd0858d392346389242f46af3eebe62。早在创始人艾德•卡特姆小时1acab3b8e1613273cb57472c2981fa9a941e7fa2,就对迪士尼心生爱慕了JjVjNmVjOGI2MGNiMGQ=。每到周日晚上414dbed48b589960efcca01b1a6b6e17,他会提早几分钟在地板上趴好5d07d62fa04d3ffd99dae2a8fb5368fa,等着华特·迪士尼出现在12英寸的黑白电视上MDAwMDAwMDAwMHqjjtCEz7nOg317Y7F6hZywqLmibfa25faad47b5e5de6e87a8d8b635bf9

MDAwMDAwMDAwMIijjtCEz7nOg317Y7F6hKy9uL2i

2006年bfc06f1dfbbb58b90ec90ff7c53eef17a7aff288,迪士尼以74亿美元并购了皮克斯MDAwMDAwMDAwMIF9jtCEz7nOg317Y7F6hGewqL2i,乔布斯从占皮克斯50.1%的最大个人股东变成占迪士尼6.07%的最大个人股东e4b6a6e73e7aef8fdcd6e9bb2e9fe114。皮克斯从独立公司变为皮克斯动画工作室86f56019b01562c7a12857cbb218e152ed9ef11dMDAwMDAwMDAwMHqNjtCEz7nOg317Y7F6hKy9y72i

72578845d7107d5d2b7c09ebe49f92287c0b160e

29239866a226d546f3d5b8b537617b1ba74eb405

MDAwMDAwMDAwMHqjjtCEz7nOg317Y7F6hK2wqLGi

JTVjNmVjOGI2MGMzMWI=

b038c77e0563e25ef0b5297d59072999

7e70e0a3b24eb1762c888c407ddaf080

ebc65a9bf7add4064d05a16638e8f1068d4f9b11

MDAwMDAwMDAwMIijjtCEz7nOg317Y7F6hK2w28ei

The art challenges the technology, and the technology inspires the art. (艺术创作挑战技术的边界MDAwMDAwMDAwMHqjjtCEz7nOg317Y7F6hGewtcei,而技术又反过来启发艺术创作3b01a2ea8691fd7a35b68e40d323c0f12c43c6de。)MDAwMDAwMDAwMIF9jtCEz7nOg317Y7F6hK2xpami

——首席创意官John Lasseter347f96195925ad930537f76aa61da7769f201e69

cd662d3cc58b95d5aac0e7ef557069e6

这个伟大的创意公司在英明领袖的带领下艰难地摸黑前行25831a17c9a449c7bb8ecef7f9f0bc07f8720f68,如今又站在前方向后来者慷慨地伸出手MDAwMDAwMDAwMHp9jtCEz7nOg317Y7F6hZyw26mi。皮克斯对动画和电影做出了不可替代的贡献f297c6c38e8775f646ab09069483243707fa97dd,让创意和技术照亮着世界9d3a8a057447832f53bd63d0355fd7a7ad0d541d67bc2be0d8dd2b32e7d2db28c791286e5ed56cc1

7380e69650f7af98cfed40726232d8b78aec6251

MDAwMDAwMDAwMIF9jtCEz7nOg317Y7F6hK2xy8-i

图片来源于网络MDAwMDAwMDAwMHqNjtCEz7nOg317Y7F6hK2x262i

- END -0744d604d96487618e7227f6af84d77c

b7c5159d5425f6c26177af4cccc271e9e8bfce2a

NWM2ZWM4YjYwYzM5Ng==

IzVjNmVjOGI2MGMzYTA=

ITVjNmVjOGI2MGMzYTg=

MDAwMDAwMDAwMIijjtCEz7nOg317Y7F6hK28tc-i

abb86aef4d5b3ec8838e142bdb461502

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